Blu-ray Sales Figures Discussion
#601
DVD Talk Legend
Originally Posted by Burnt Thru
in simple terms, the studio is in the best possible position to know the actual sales totals, but their reporting may be compromised by a desire to portray themselves in a possitive light. while the impartial observer (numbers.com, etc) probably doesn't have an axe to grind, but they also have difficulty finding sources for the true quantities of dvds sold, so they "interpolate" data from a variety of sources through a model they've developed, meaning their figures may well be inaccurate.
This is what's is being said to us:
"We're trying to track DVD and Blu-ray sales. The system we have may not be totally accurate to the unit, but it's as reasonably close as we can get it. Now, we'll give you the DVD number we came up with, but we won't give you the Blu-ray number, because it's so low we'd prefer that you didn't know it. Instead, we'll tell you that the Blu-ray number is some percentage of the DVD number and let you try to figure out the math yourself. However, those percentages will be incosistent from week to week, so that the results you come up with on your own can't possibly make any logical sense.
Even though we have our own estimated number that we could give you if we wanted, this process should so confuse you that you'll give up trying to figure it out and just believe our PR people when we tell you that things are doing great."
That you would defend these stupid games is astounding. Wouldn't it be a lot easier for everyone involved if they just told us what they thought the Blu-ray sales numbers were without trying to trick us?
#602
DVD Talk Legend
Originally Posted by Qui Gon Jim
And there are just as many Blu-Ray crusaders that instantaneously attack and gang up on anyone who has ANYTHING critical to say about the format.
I LVE the tactic of trying to put the group you support in the "oppressed maligned category." Works well for the conservative pundits.
I LVE the tactic of trying to put the group you support in the "oppressed maligned category." Works well for the conservative pundits.
There are of course many valid criticisms against the format, and coming from many posters, it would be fine.
But we can all stop kidding ourselves - there are still a few here with a deep-seated grudge against Blu-Ray that will likely never go away, and when it comes from one of them, it just sounds like more sour grapes, whether it truly is or not. Just like there are some here who will not see the faults of Blu-Ray. Some posters will always be seen as cheerleaders and nothing more.
I've said it before - your posting history will follow you around.
#603
DVD Talk Hall of Fame
Originally Posted by pro-bassoonist
I must be missing the point of your post above as I don't know what the industry might be hiding.
Originally Posted by namja
Let's not confuse publication with meaningful. Nielsen wants to post raw numbers, but the BDA won't let them. Hmmm. Don't you wonder why?
I'll just leave it at that.
I'll just leave it at that.
#604
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Originally Posted by bunkaroo
I think you'll find it's not what's being said, but who's saying it.
There are of course many valid criticisms against the format, and coming from many posters, it would be fine.
But we can all stop kidding ourselves - there are still a few here with a deep-seated grudge against Blu-Ray that will likely never go away, and when it comes from one of them, it just sounds like more sour grapes, whether it truly is or not. Just like there are some here who will not see the faults of Blu-Ray. Some posters will always be seen as cheerleaders and nothing more.
I've said it before - your posting history will follow you around.
There are of course many valid criticisms against the format, and coming from many posters, it would be fine.
But we can all stop kidding ourselves - there are still a few here with a deep-seated grudge against Blu-Ray that will likely never go away, and when it comes from one of them, it just sounds like more sour grapes, whether it truly is or not. Just like there are some here who will not see the faults of Blu-Ray. Some posters will always be seen as cheerleaders and nothing more.
I've said it before - your posting history will follow you around.
#605
Suspended
Originally Posted by B5Erik
Setting aside the sales reporting method...
Isn't the fact that Cloverfield sold out of almost every retailer and e-tailer a good sign? (Other than consumers getting irritated that they couldn't find it.)
It shows that sales exceeded what Paramount and many retailers thought it would sell.
Blu Ray sales are moving upward. The only debate is how quickly. With the numbers that the big hits put up I'd say that the future of Blu Ray looks solid. A year from now the Blu Ray market's going to look even more solid - and may actually start getting some people excited about the future of the format.
Isn't the fact that Cloverfield sold out of almost every retailer and e-tailer a good sign? (Other than consumers getting irritated that they couldn't find it.)
It shows that sales exceeded what Paramount and many retailers thought it would sell.
Blu Ray sales are moving upward. The only debate is how quickly. With the numbers that the big hits put up I'd say that the future of Blu Ray looks solid. A year from now the Blu Ray market's going to look even more solid - and may actually start getting some people excited about the future of the format.
#606
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From: A far green country
Originally Posted by bunkaroo
I think you'll find it's not what's being said, but who's saying it.
There are of course many valid criticisms against the format, and coming from many posters, it would be fine.
But we can all stop kidding ourselves - there are still a few here with a deep-seated grudge against Blu-Ray that will likely never go away, and when it comes from one of them, it just sounds like more sour grapes, whether it truly is or not. Just like there are some here who will not see the faults of Blu-Ray. Some posters will always be seen as cheerleaders and nothing more.
I've said it before - your posting history will follow you around.
There are of course many valid criticisms against the format, and coming from many posters, it would be fine.
But we can all stop kidding ourselves - there are still a few here with a deep-seated grudge against Blu-Ray that will likely never go away, and when it comes from one of them, it just sounds like more sour grapes, whether it truly is or not. Just like there are some here who will not see the faults of Blu-Ray. Some posters will always be seen as cheerleaders and nothing more.
I've said it before - your posting history will follow you around.
#607
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From: A far green country
Originally Posted by Mister Peepers
I don't know what was so hard about that to miss, so I'll bold it for you.
Originally Posted by namja
Let's not confuse publication with meaningful. Nielsen wants to post raw numbers, but the BDA won't let them. Hmmm. Don't you wonder why?
I'll just leave it at that.
I'll just leave it at that.
#608
DVD Talk Gold Edition
Originally Posted by Josh Z
And then, after they have interpolated both the DVD and Blu-ray sales numbers, they proceed to intentionally distort the Blu-ray numbers by converting them into misleading and inconsistent percentages and ratios.
#609
DVD Talk Legend
Again I ask, wouldn't it be a lot easier for everyone involved if they just told us what they thought the Blu-ray sales numbers were without trying to trick us?
#610
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From: Blu-ray.com
Originally Posted by Mister Peepers
I don't know what was so hard about that to miss, so I'll bold it for you.
Nielsen wants to post raw numbers, but the BDA won't let them.
This should be obvious, no?
Pro-B
#611
DVD Talk Hall of Fame
Originally Posted by pro-bassoonist
Plain and simple: Nielsen do not monitor ALL retailers, which would mean that Nielsen would be guesstimating at best if they came up with sales figures touted as hard numbers, they would be incomplete. This was one of the main reasons why people on this board were opposing their percentage charts during the war. I find it hard to believe that the same method is now referred to as the system to use, if raw numbers are included, in light of all the criticism unleashed towards the percentage charts used currently. Hence my comments.
This should be obvious, no?
Pro-B
This should be obvious, no?
Pro-B
This should be obvious, no?
Last edited by The Man with the Golden Doujinshi; 06-13-08 at 02:19 PM.
#612
Originally Posted by pro-bassoonist
Plain and simple: Nielsen do not monitor ALL retailers, which would mean that Nielsen would be guesstimating at best if they came up with sales figures touted as hard numbers, they would be incomplete. This was one of the main reasons why people on this board were opposing their percentage charts during the war. I find it hard to believe that the same method is now referred to as the system to use, if raw numbers are included, in light of all the criticism unleashed towards the percentage charts used currently. Hence my comments.
This should be obvious, no?
Pro-B
This should be obvious, no?
Pro-B
#613
DVD Talk Gold Edition
Originally Posted by Josh Z
Again I ask, wouldn't it be a lot easier for everyone involved if they just told us what they thought the Blu-ray sales numbers were without trying to trick us?
#615
DVD Talk Gold Edition
Originally Posted by spainlinx0
So wouldn't they monitor the same retailers as DVD making the comparison still valid?
#616
DVD Talk Hero
Without full disclosure, the reported data often mislead or confuse the consumers.
Last week, I read an article about how basketball was the most dangerous sport in America.
I can't find that article, but here are two similar articles:
http://www.livescience.com/health/06..._injuries.html
http://www.webmd.com/fitness-exercis...etball-cycling
Without knowing how many people play those sports (and for how long), we cannot conclude that basketball is the most dangerous sport. In all likelihood, football is more dangerous than basketball (more people play basketball and for longer hours, so the injury rate is lower). To further complicate this issue, we also need to consider the seriousness of the injuries.
When it comes to companies releasing data/chart/statistics, they always do whatever it takes to make the company look better. They will pick and choose and sometimes withhold or even manipulate data to make the company look its best. Some call that tricking the customer. Some call that lying. Some call that good business. I'm not trying to pick on Sony or BDA. They all do it. HD DVD was doing it all along. Samsung, Sharp, Pioneer, ... Mercedes-Benz, Pepsi, Dell, Microsoft ...
Last week, I read an article about how basketball was the most dangerous sport in America.
I can't find that article, but here are two similar articles:
http://www.livescience.com/health/06..._injuries.html
http://www.webmd.com/fitness-exercis...etball-cycling
Without knowing how many people play those sports (and for how long), we cannot conclude that basketball is the most dangerous sport. In all likelihood, football is more dangerous than basketball (more people play basketball and for longer hours, so the injury rate is lower). To further complicate this issue, we also need to consider the seriousness of the injuries.
When it comes to companies releasing data/chart/statistics, they always do whatever it takes to make the company look better. They will pick and choose and sometimes withhold or even manipulate data to make the company look its best. Some call that tricking the customer. Some call that lying. Some call that good business. I'm not trying to pick on Sony or BDA. They all do it. HD DVD was doing it all along. Samsung, Sharp, Pioneer, ... Mercedes-Benz, Pepsi, Dell, Microsoft ...
#617
DVD Talk Gold Edition
doesn't that just mean reading the information carefully and only using it for the purposes it can support? at the moment the information best provides a glimpse of the state of dvd vs bd in the top 20 and the changing landscape in that battle. sporadically studios release figures for title sales which give a moving picture of how well top selling titles are now selling. expecting anything better in any industry (that doesn't have to release figures) is highly utopian.
#618
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From: Blu-ray.com
Originally Posted by Mister Peepers
But more sources of numbers would give us more info that can be used to get a more accurate number. Most people that try and analyze information are happy to get more data when the existing data they have is very limited.
This should be obvious, no?
This should be obvious, no?
Hence...
Originally Posted by Burnt Thru
this is exactly why they provide a comparison in percentage terms between the top 20 bds and their dvd counterparts.
#619
DVD Talk Legend
Originally Posted by Burnt Thru
why do you assume that they are trying to trick us.
i suspect the studios couldn't care one way or the other how we try to interpret their data. however it is their data, and to expect them to release information altruistically is a little naive.
Originally Posted by Burnt Thru
doesn't that just mean reading the information carefully and only using it for the purposes it can support?
Last edited by Josh Z; 06-13-08 at 04:16 PM.
#620
DVD Talk Hall of Fame
Originally Posted by pro-bassoonist
No, it would not be obvious. More sources using the same practice we have currently in place will only produce more speculations, not more accurate numbers. Which is the case with the chart Namja provided where one guestimate was replaced with another.
Some may get used less if it's apparent it's not that accurate. How would one get to that point? They do it by having more overall data to look at instead of less.
If one doesn't care about sources, then it's easier to get very little in terms of sources and data and then proclaim it as accurate. Unfortunately, if more data is brought in, a more accurate assessment can be made and a more realistic number can be ascertained.
More sources using the same practice we have currently in place will only produce more speculations
If we had more raw numbers, we could also use the percentages to an even greater degree to come up with a more accurate number. This is why when one does a research paper in school, they make you use multiple sources and not just one. Sure you could use one but that doesn't mean the data is correct. That's why you use more.
I also do realize the futility in talking with someone that thinks less data provides more accurate results. I don't expect anything to really change.
#621
DVD Talk Hero
Sales figure for June so far:
42
Just as reliable. We're trying to "trick" retailers into believing we're growing at the rate we actually are.
42
Just as reliable. We're trying to "trick" retailers into believing we're growing at the rate we actually are.
#624
DVD Talk Gold Edition
Originally Posted by Josh Z
How can you possibly think otherwise? If they weren't trying to trick us, why wouldn't they just give us their estimated sales numbers?
I understand why the companies do what they do. What I don't understand is why you would not only defend the practice, but continue to assert that the data compiled is somehow useful when it has been conclusively proven otherwise.
It doesn't support anything. If people here would just admit that the sales charts we've been fed are bunk and move on with their lives, we wouldn't be having this argument. But if you're going to harp on how great the sales numbers are, then you can damn well expect someone to point out the error of that assertion when the numbers compiled are so blatantly false.
#625
DVD Talk Gold Edition
Originally Posted by Mister Peepers
One doesn't ignore/replace one piece of data when another is brought in. When one does research, they don't throw away all previous data when a new set is brought in. They include it and look at it all.
Some may get used less if it's apparent it's not that accurate. How would one get to that point? They do it by having more overall data to look at instead of less.
Some may get used less if it's apparent it's not that accurate. How would one get to that point? They do it by having more overall data to look at instead of less.




