DC partners with Walmart
#152
DVD Talk Legend
Join Date: Sep 1999
Location: Building attractions one theme park at a time.
Posts: 10,800
Received 82 Likes
on
49 Posts
Re: DC partners with Walmart
FYI - Due to production issues, the 4 books will be released on the same day from now on. Probably the second or third week of the month. Once DC gets through these issues, they'll return to the staggered format (including two new titles in February).
Archie probably charged more to recoup costs from licensing Marvel properties.
Archie probably charged more to recoup costs from licensing Marvel properties.
#155
Challenge Guru & Comic Nerd
Re: DC partners with Walmart
I guess I’m wrong, because the marketing geniuses at the big two never do it anymore, but I’ve always thought an anthology title marketed to kids and new readers would earn them long-term customers. Keep the stories short and geared towards current pop culture and the hot shows or movies, throw in a variety of characters and genres to expose them to the wide range of DC continuity, price it affordably. Even if you lose money short term it builds readers.
#157
Banned
#160
DVD Talk Gold Edition
#163
Banned
Re: DC partners with Walmart
Haven't seen any issue 6 in my area
#165
Banned
Re: DC partners with Walmart
Found all issue #6. Also, Marvel has released new 3-packs of recent books at Wal-Mart with the top book being a Wal-Mart cover variant for some reason. The Marvel 3-packs are $8 each, which is expensive as hell.
#166
DVD Talk Legend
Join Date: Sep 1999
Location: Building attractions one theme park at a time.
Posts: 10,800
Received 82 Likes
on
49 Posts
Re: DC partners with Walmart
Not only that, those Marvel 3-packs are recent titles too. Comic retailers are losing their minds because of it. Now a potential customer can buy 3 Marvel books at Wal-Mart for $8 instead of picking them up for $20 at one of their stores.
All my local Wal-Marts have the #6s in. All previous issues are gone.
All my local Wal-Marts have the #6s in. All previous issues are gone.
#167
DVD Talk Hero
Re: DC partners with Walmart
Not only that, those Marvel 3-packs are recent titles too. Comic retailers are losing their minds because of it. Now a potential customer can buy 3 Marvel books at Wal-Mart for $8 instead of picking them up for $20 at one of their stores.
All my local Wal-Marts have the #6s in. All previous issues are gone.
All my local Wal-Marts have the #6s in. All previous issues are gone.
#168
DVD Talk Legend
Join Date: Sep 1999
Location: Building attractions one theme park at a time.
Posts: 10,800
Received 82 Likes
on
49 Posts
Re: DC partners with Walmart
Marvel likes to make their first issues (which they have a lot of) to $4.99 nowadays. Then whenever there's an anniversary (Fantastic Four #650, Avengers #700), they pump it more - $7.99 and $5.99. Sometimes, they release a bulky book for no reason and charge upwards of $5.99 for it (some Deadpool books last year).
Most of these books are now in the Wal-Mart packs for $8. Again, retailers are pissed because these are very recent books.
Most of these books are now in the Wal-Mart packs for $8. Again, retailers are pissed because these are very recent books.
#169
DVD Talk Hero
Re: DC partners with Walmart
Marvel likes to make their first issues (which they have a lot of) to $4.99 nowadays. Then whenever there's an anniversary (Fantastic Four #650, Avengers #700), they pump it more - $7.99 and $5.99. Sometimes, they release a bulky book for no reason and charge upwards of $5.99 for it (some Deadpool books last year).
Most of these books are now in the Wal-Mart packs for $8. Again, retailers are pissed because these are very recent books.
Most of these books are now in the Wal-Mart packs for $8. Again, retailers are pissed because these are very recent books.
But I can understand the outrage. Just realistically I don't think this is taking away sales.
Also holy crap I'm glad I'm off the monthly drip.
#170
Challenge Guru & Comic Nerd
Re: DC partners with Walmart
If you’re ok with digital collections and can wait a few months, you can own every comic book for about 50 cents each. Can’t imagine buying from a local shop with no or tiny discounts. Go ahead and cling to your precious paper and buy 5 books a month for almost $20. I’ll spend the same amount and have 40 books.
#171
DVD Talk Hero
Re: DC partners with Walmart
If you’re ok with digital collections and can wait a few months, you can own every comic book for about 50 cents each. Can’t imagine buying from a local shop with no or tiny discounts. Go ahead and cling to your precious paper and buy 5 books a month for almost $20. I’ll spend the same amount and have 40 books.
![Smilie](/images/smilies/smile.gif)
99c I can see, how do you get to 50c (unless you're talking collections or something)
#172
DVD Talk Legend
Join Date: Sep 1999
Location: Building attractions one theme park at a time.
Posts: 10,800
Received 82 Likes
on
49 Posts
Re: DC partners with Walmart
How recent? Unless they're only a month or so old, I think it can only help them (if someone reads the issue and is actually hooked on the book). The people who pay five bucks or more in store are going to have bought the book at their LCBS already, they're not selling backstock of something like that months later. Now if Marvel consistently did this, and collectors changed buying habits, that'd be one thing, but I'd assume not only is the selection hit and miss (as to what's in it or whether you can even find it), but most collectors will be more anal about condition and I can't see these being in great condition off the racks.
But I can understand the outrage. Just realistically I don't think this is taking away sales.
Also holy crap I'm glad I'm off the monthly drip.
But I can understand the outrage. Just realistically I don't think this is taking away sales.
Also holy crap I'm glad I'm off the monthly drip.
Uncanny X-Men #1 and Fantastic Four #3 only 2 months old, and Avengers #10 (#700) even newer. The price point of $5 for each pack makes the three comics cheaper then just buying Avengers #10 on its own.
THere's a mixture of older books like the lenticular covers that never sold. Plus a couple of First Print books that went into Second Printing (Venom Annual #1, Spider-Geddon #1).
For me, I'd prefer to pick these up at the comic store because there's no way these will be in NM condition.
Congrats on staying away from the monthly haul. At this point, I don't think I'll ever be able to stay away.
Last edited by The Valeyard; 01-01-19 at 01:55 PM.
#173
Challenge Guru & Comic Nerd
Re: DC partners with Walmart
99c I can see, how do you get to 50c (unless you're talking collections or something)
#174
Banned
#175
DVD Talk Legend
Join Date: Sep 1999
Location: Building attractions one theme park at a time.
Posts: 10,800
Received 82 Likes
on
49 Posts
Re: DC partners with Walmart
Nothing to see here. Move along.