DC partners with Walmart
#51
Banned
Re: DC partners with Walmart
After going to 6 Wal-Marts, I was able to find a copy of each at the last one I went to. What did the other 5 Wal-Marts had in common? They still had in-stock the 4 pack of DC Comics assorted overstock. So the way that I'm looking at this is that if your local store still has those 4-packs available, chances are that they didn't get the 100 page giants or that the employees won't put them out until those packs are sold. When I scanned them, they came up as MISC on the computer, so even the employees don't know how to look for them in the back.
#52
DVD Talk Hero
Re: DC partners with Walmart
This is funny to me, in a way.
I got into comics because of the "newsstand" aka the spinner rack at drug stores, supermarkets, and 7-11s. It was only later when I found out about comic book stores that I stopped buying from the newsstand. This was around the time that comic book stores exclusives like adjectiveless Spider-man and X-Men were coming out. The newsstand didn't have as big a selection, had issues come out a month later, and didn't have variant covers (see Jim Lee's X-Men #1). Not to mention, back then, having a pristine collector's item issue was more important than getting a bent spine issue from the spinner rack.
Ironically I got back into comics when I saw Astonishing X-Men at 7-11. It was a newsstand special that had New Mutants on the reverse side. Anyway, it was pretty cool to stop at 7-11 on my lunch break and get a drink while reading a new X-Men comic. Plus, the first page caught up the reader on what was going on, and it was only like #4 in a new storyline, and not #839.
Good times.
I wish comics were once again sold in places like that. Comics are a great impulse buy. But the writing-for-the-trade stories are not fun.
I got into comics because of the "newsstand" aka the spinner rack at drug stores, supermarkets, and 7-11s. It was only later when I found out about comic book stores that I stopped buying from the newsstand. This was around the time that comic book stores exclusives like adjectiveless Spider-man and X-Men were coming out. The newsstand didn't have as big a selection, had issues come out a month later, and didn't have variant covers (see Jim Lee's X-Men #1). Not to mention, back then, having a pristine collector's item issue was more important than getting a bent spine issue from the spinner rack.
Ironically I got back into comics when I saw Astonishing X-Men at 7-11. It was a newsstand special that had New Mutants on the reverse side. Anyway, it was pretty cool to stop at 7-11 on my lunch break and get a drink while reading a new X-Men comic. Plus, the first page caught up the reader on what was going on, and it was only like #4 in a new storyline, and not #839.
Good times.
I wish comics were once again sold in places like that. Comics are a great impulse buy. But the writing-for-the-trade stories are not fun.
That's the problem, though. Even if grocery stores and the like wanted to put them out, they're no longer an impulse buy. We can talk about inflation all we want but four to five bucks for an issue is no longer disposable, I-can-buy-this-wrinkled-copy-off-the-rack-to-read-and-throw-in-a-pile kind of stuff, at least not for the kind of story you get where you need to collect for six months or more to even understand what's going on.
And I'm not advocating going back to single issue stories or anything like that, but that's at least part of the reason why comic book movies don't really move the needle for comic book issues. When I was a kid, one of the things I loved about, say, Claremont Uncanny was the continuity, that era where all this crazy stuff happened in other comics and editorial enticed you to go seek it out. But it was still readable if you skipped a few issues here or there, or you picked up a random issue. I don't think that's the case anymore. If you loved the Guardians of the Galaxy movie, what do you go and pick up? The best thing to do is probably a trade or an omnibus, and you can go to amazon for that.
#53
DVD Talk Legend
Re: DC partners with Walmart
That's the problem, though. Even if grocery stores and the like wanted to put them out, they're no longer an impulse buy. We can talk about inflation all we want but four to five bucks for an issue is no longer disposable, I-can-buy-this-wrinkled-copy-off-the-rack-to-read-and-throw-in-a-pile kind of stuff, at least not for the kind of story you get where you need to collect for six months or more to even understand what's going on.
And I'm not advocating going back to single issue stories or anything like that, but that's at least part of the reason why comic book movies don't really move the needle for comic book issues. When I was a kid, one of the things I loved about, say, Claremont Uncanny was the continuity, that era where all this crazy stuff happened in other comics and editorial enticed you to go seek it out. But it was still readable if you skipped a few issues here or there, or you picked up a random issue. I don't think that's the case anymore. If you loved the Guardians of the Galaxy movie, what do you go and pick up? The best thing to do is probably a trade or an omnibus, and you can go to amazon for that.
And I'm not advocating going back to single issue stories or anything like that, but that's at least part of the reason why comic book movies don't really move the needle for comic book issues. When I was a kid, one of the things I loved about, say, Claremont Uncanny was the continuity, that era where all this crazy stuff happened in other comics and editorial enticed you to go seek it out. But it was still readable if you skipped a few issues here or there, or you picked up a random issue. I don't think that's the case anymore. If you loved the Guardians of the Galaxy movie, what do you go and pick up? The best thing to do is probably a trade or an omnibus, and you can go to amazon for that.
I guess I am advocating going back to single issue stories. Or, at the most, stories that span 3 or 4 issues with single issue stories around them. There should be a continuity, but you should be able to pick up a single issue and not be totally lost, and if it's issue 3 of a 4 issue story then do enough recapping (a few panels) to get the reader up to speed.
The comic industry, in part, did this to itself. And there is no reason for comics to cost $5 each. When I started buying comics in 1974 they were $.25 - adjusted for inflation that's around $1.50. Now, maybe costs have gone up more than inflation, so price them at $2.00 using the old paper (you don't need the heavy, slick paper to read a story).
But I see this WalMart thing as good for the industry. Well, it would have been if they actually pumped enough product into the stores for people to notice...
#54
Re: DC partners with Walmart
That's the problem, though. Even if grocery stores and the like wanted to put them out, they're no longer an impulse buy. We can talk about inflation all we want but four to five bucks for an issue is no longer disposable, I-can-buy-this-wrinkled-copy-off-the-rack-to-read-and-throw-in-a-pile kind of stuff, at least not for the kind of story you get where you need to collect for six months or more to even understand what's going on.
I don't necessarily mind starting a new, long running series, in the middle, with a single issue, for $4 to $10 and then tossing it when I'm finished with it.
I do that when I buy manga volume digests. They're like $10 a pop but 1 of like 75 (Maison Ikkoku, Detective Conan, Crying Freeman, Attack on Titan, etc).
There's a lot of differences though. Mangas are usually something new for me, and there's not 50+ interpretations of those mangas all over the place for the last 50 years. They're new and exciting and there's usually only ONE way to find out what happens next, and that's in the mangas. I can't go back and think, "You know, I don't like Rumiko Takahashi's take on Godai. Let me check out the Akira Toriyama run of Maison Ikkoku."
American superhero comics were that way for me when I got into them. I started reading right after Spider-man and his Amazing Friends ended and right before Batman the Animated Series and Fox Kids. The spinner rack was the only place to read about this character known as "The Punisher," or the cool guy in the trench coat that throws explosive playing cards.
Now though, there's the Marvel/DC films, the many animated movies coming out, the many different versions of the same character/s in cartoon form, video games with their own drawn out storylines, and multiple comic titles of the same character (Batman, Detective, Dark Knight, Batman and Robin, etc). There's so many options for the same thing, it's almost like flooding the marketplace in a way.
And I'm not advocating going back to single issue stories or anything like that, but that's at least part of the reason why comic book movies don't really move the needle for comic book issues.
Holy shit, that was a waste of money!
It was like 3.99 from Borders, and hardly anything happened, with super sparse dialogue and text. It was written and illustrated as if it was a short film or 10-minuted television episode. The writer and artist didn't take much advantage of the comic medium. And I think I was somewhere in Chapter 3, part 25. WTF?
As a kid, yeah, there was some stories that went from 2-issues, to 4-issues, but each issue still felt like a satisfying read, and felt like a whole chapter. The point I stopped reading as an adult was when each issue felt like a thin sliver of a huge bloated epic. If I don't have patience to read that as an adult, good luck getting a kid to stick with it.
When I was a kid, one of the things I loved about, say, Claremont Uncanny was the continuity, that era where all this crazy stuff happened in other comics and editorial enticed you to go seek it out.
But it was still readable if you skipped a few issues here or there, or you picked up a random issue. I don't think that's the case anymore. If you loved the Guardians of the Galaxy movie, what do you go and pick up? The best thing to do is probably a trade or an omnibus, and you can go to amazon for that.
As an adult, I'm not even messing with the comics or trades. Where to start? Which version? From what era?
#55
Re: DC partners with Walmart
So the problem is what I took issue with 20+ years ago when I stopped buying comics - the storytelling. Not only did I get pissed about Marvel's revisionist history (changing their key moments), but also the stories that crossed over every single comic in that line. It became impossible to be selective about which comics you bought - you had to buy them all, or miss out on key parts of a continuing story.
I guess I am advocating going back to single issue stories. Or, at the most, stories that span 3 or 4 issues with single issue stories around them. There should be a continuity, but you should be able to pick up a single issue and not be totally lost, and if it's issue 3 of a 4 issue story then do enough recapping (a few panels) to get the reader up to speed.
McFarlane and Michelinie on Amazing Spider-man, and Alan Grant and Norm Breyfogle on Detective Comics. In a single year you got several different stories. In the mid 2000s it was like a single year for 1 half of a story.
The comic industry, in part, did this to itself. And there is no reason for comics to cost $5 each. When I started buying comics in 1974 they were $.25 - adjusted for inflation that's around $1.50. Now, maybe costs have gone up more than inflation, so price them at $2.00 using the old paper (you don't need the heavy, slick paper to read a story).
Plus, the it's really time consuming to produce American superhero comics. To satisfy the core demographics, you have to be a Frank Cho or Gary Frank to grab their attention. And those styles are not meant for monthly deadlines. That's why manga artists have it a little easier. Usually their styles are more streamlined.
But I see this WalMart thing as good for the industry. Well, it would have been if they actually pumped enough product into the stores for people to notice...
#56
DVD Talk Legend
Re: DC partners with Walmart
Writers write for the direct market now. Read a random issue of New X-Men by Grant Morrison and then go back and read and issue of Uncanny by Claremont. Say what you want about Claremont being verbose and using so many thought balloons but I could go back and read Uncanny #186 and figure out what was going on within a few pages of reading it.
Bendis and Quesada get a large portion of the blame as well for "decompressed storytelling" which is just their way of saying we'll stretch one or two issues out to six issues so nothing actually happens in single issues.
Bendis and Quesada get a large portion of the blame as well for "decompressed storytelling" which is just their way of saying we'll stretch one or two issues out to six issues so nothing actually happens in single issues.
#58
Re: DC partners with Walmart
Writers write for the direct market now. Read a random issue of New X-Men by Grant Morrison and then go back and read and issue of Uncanny by Claremont. Say what you want about Claremont being verbose and using so many thought balloons but I could go back and read Uncanny #186 and figure out what was going on within a few pages of reading it.
But then I remember picking up an issue of Batman R.I.P. an being very confused. The issue was definitely intriguing, but it was hard confusing. For example, there was a young guy, with black hair on a motorcycle. Who was he? Dick Grayson? Tim Drake? The newly revived Jason Todd? There was nothing indicating who he was the entire issue.
#59
DVD Talk Legend
Re: DC partners with Walmart
For the collectors he did (although I wasn't a fan) but for the new/sporadic reader it was a confusing mess.
#60
DVD Talk Hero
Re: DC partners with Walmart
Whedon's Astonishing was a much better all access series, at least until momentum completely stopped because of the delay.
#61
DVD Talk Hero
Re: DC partners with Walmart
Writers write for the direct market now. Read a random issue of New X-Men by Grant Morrison and then go back and read and issue of Uncanny by Claremont. Say what you want about Claremont being verbose and using so many thought balloons but I could go back and read Uncanny #186 and figure out what was going on within a few pages of reading it.
Bendis and Quesada get a large portion of the blame as well for "decompressed storytelling" which is just their way of saying we'll stretch one or two issues out to six issues so nothing actually happens in single issues.
Bendis and Quesada get a large portion of the blame as well for "decompressed storytelling" which is just their way of saying we'll stretch one or two issues out to six issues so nothing actually happens in single issues.
#62
DVD Talk Hero
Re: DC partners with Walmart
I think the decompressed storytelling is one reason why many were upset with the twist in Batman #50. King had wasted the past 25 issues with what seemed like a lot of filler and inconsequential lead-up now that it's for naught, looking back in retrospect. Fans would have been more willing to accept the break-up if it had been a six-issue arc or something after the engagement.
#63
DVD Talk Hero
Re: DC partners with Walmart
I got a bit lucky and found three of the four 100-page giants today (Batman, Superman and Teen Titans). I knew a Super Walmart would be more likely to get them and each one I picked up was the last copy available. I don't plan on keeping them, but passing them along to children that might be interested in them.
Here's a run-down of what's in each first issue. DC says they aren't reprinting these issues, but the original content will be assembled for a graphic novel after the year is up.
JUSTICE LEAGUE 100-PAGE COMIC GIANT! #1
New Wonder Woman story by Seeley/Leonardi
Nu52 Justice League:Origin Part 1 by Johns/Lee
Nu52 Flash:Move Forward Part 1 by Manpul/Buccelatto
Nu52 Aquaman: The Trench Part 1 by Johns/Reis
BATMAN 100-PAGE COMIC GIANT! #1
New Batman story by Palmiotti/Zircher
2002 Batman:Hush Part 1 by Loeb/Lee
Nu52 Nightwing: Welcome to Gotham Part 1 by Higgins/Barrow
Nu52 Harley Quinn: Hot in the City by Connor/Palmiotti/Hardin
SUPERMAN 100-PAGE COMIC GIANT! #1
New Superman story by Palmiotti/Derenick
2003 Superman/Batman:The World's Finest Part 1 by Loeb/McGuiness
2005 Green Lantern: Airborne Part 1 by Johns/van Sciver/Pacheco
2018 The Terrifics Part 1 by Reis/Lemire
TEEN TITANS 100-PAGE COMIC GIANT! #1
New Teen Titans story by Jurgens/Eaton
2003 Teen Titans: A Kid's Game Part 1by Johns/McKone
2017 Super Sons: When I Grow Up Part 1 by Tomasi/Jimene
2018 Sideways Part 1 by Rocafort/Didio
Here's a run-down of what's in each first issue. DC says they aren't reprinting these issues, but the original content will be assembled for a graphic novel after the year is up.
JUSTICE LEAGUE 100-PAGE COMIC GIANT! #1
New Wonder Woman story by Seeley/Leonardi
Nu52 Justice League:Origin Part 1 by Johns/Lee
Nu52 Flash:Move Forward Part 1 by Manpul/Buccelatto
Nu52 Aquaman: The Trench Part 1 by Johns/Reis
BATMAN 100-PAGE COMIC GIANT! #1
New Batman story by Palmiotti/Zircher
2002 Batman:Hush Part 1 by Loeb/Lee
Nu52 Nightwing: Welcome to Gotham Part 1 by Higgins/Barrow
Nu52 Harley Quinn: Hot in the City by Connor/Palmiotti/Hardin
SUPERMAN 100-PAGE COMIC GIANT! #1
New Superman story by Palmiotti/Derenick
2003 Superman/Batman:The World's Finest Part 1 by Loeb/McGuiness
2005 Green Lantern: Airborne Part 1 by Johns/van Sciver/Pacheco
2018 The Terrifics Part 1 by Reis/Lemire
TEEN TITANS 100-PAGE COMIC GIANT! #1
New Teen Titans story by Jurgens/Eaton
2003 Teen Titans: A Kid's Game Part 1by Johns/McKone
2017 Super Sons: When I Grow Up Part 1 by Tomasi/Jimene
2018 Sideways Part 1 by Rocafort/Didio
#64
Banned
Re: DC partners with Walmart
This is really stupid. Why will someone pick up issue 2 of these giants if they can't get a hold of issue 1 that has the first parts of these 12 page stories? Also, are they going to increase distribution? By this, I mean, sell this books at more Wal-Marts or are they going to continue to put them in one of every 5 around?
#65
DVD Talk Ultimate Edition
Re: DC partners with Walmart
I can’t help but wonder if the industry will eventually go 100% digital to survive. The print industry has shrunk, and it’s exacerbated in the comics world with aging readership and massive reductions in physical availability. Things like Marvel Unlimited, Comixology, and the upcoming DC Universe are the future and I think it’s just a matter of time before one of these companies decides to bypass print altogether outside of maybe trades/graphic novels/omnibi.
#66
Banned
Re: DC partners with Walmart
I can’t help but wonder if the industry will eventually go 100% digital to survive. The print industry has shrunk, and it’s exacerbated in the comics world with aging readership and massive reductions in physical availability. Things like Marvel Unlimited, Comixology, and the upcoming DC Universe are the future and I think it’s just a matter of time before one of these companies decides to bypass print altogether outside of maybe trades/graphic novels/omnibi.
#67
DVD Talk Hero
Re: DC partners with Walmart
This is really stupid. Why will someone pick up issue 2 of these giants if they can't get a hold of issue 1 that has the first parts of these 12 page stories? Also, are they going to increase distribution? By this, I mean, sell this books at more Wal-Marts or are they going to continue to put them in one of every 5 around?
I did come across a second store today that had several issues in stock.
I can’t help but wonder if the industry will eventually go 100% digital to survive. The print industry has shrunk, and it’s exacerbated in the comics world with aging readership and massive reductions in physical availability. Things like Marvel Unlimited, Comixology, and the upcoming DC Universe are the future and I think it’s just a matter of time before one of these companies decides to bypass print altogether outside of maybe trades/graphic novels/omnibi.
That is why DC is experimenting with Walmart. This is about growing the readership, it's not being aimed at the collector's market.
#68
Challenge Guru & Comic Nerd
Re: DC partners with Walmart
I collect digital comics! I still love my shelves and long boxes; but if I had to choose one or the other, it’d be my digital collection no contest.
#69
DVD Talk Legend
Re: DC partners with Walmart
I'm all for this move. While I respect what comic stores do, it was through newstands at places like Wal-Mart and little drugstores where I got my first exposure. Granted, if I wanted a more obscure title or a new issue earlier than when it hit the newsstands I would go to the comic shop, but that's definitely where I started to love the medium.
In all honesty, I think this move by DC could not only help the comic industry, but possibly the struggling DCCU. The movies are pretty inside with their material, and if young kids can get more familiar with the source, it may help them.
In all honesty, I think this move by DC could not only help the comic industry, but possibly the struggling DCCU. The movies are pretty inside with their material, and if young kids can get more familiar with the source, it may help them.
#70
DVD Talk Hero
Re: DC partners with Walmar
That has been mentioned for years but I doubt it will happen anytime soon. At the end of the day, with Marvel and DC are making tons of money with print comics. The issue most of the time is distribution, which Diamond has made a monopoly that screws with retailers and the customers. The comic book industry still big as you can see by the cons. It's also cyclical with its ups and downs. The big problem besides distribution has been the big 2 making the same mistakes over and over again and not learning from them.
Comixology doesn't really give out distribution numbers but the word is that it's not yet a dominant part of the market (and who knows how many have stopped collecting and just wait for marvel comics unlimited, I'm not even sure how you measure that). But then again, comic stories are largely disposable... very few runs really generate the kind of interest that really justify collecting to read later, I'm sure even most of the people on this forum that buy a lot of comics rarely reread them. So in that sense the draw of picking up a monthly issue, that addiction, is far better than an always available inventory that someone can buy at any time down the line.
On the topic of variant covers: I know people here like them but I find it kind of sad how big a part of the market it is. Not that people are spending money on them but that stores are ordering copies of the normal books that they will almost give away or pulp just to get access to variants.
On the topic of larger print runs on later issues of these walmart exclusives. I really hope these are carefully curated or written stories that can somewhat stand alone. Although it is a part of comics to enter something in the middle, not have access to back issues and just wait for the collection
#71
Re: DC partners with Walmart
The memories associated with each issue I bought (the when and where), seeing the ads that "date" the comic, letter columns or notes from the editor, stuff like that I enjoy.
The handful of digital versions of comic issues is nice and convenient but the the print is overall better.
#72
DVD Talk Hero
Re: DC partners with Walmart
It's the other way around for me.
The memories associated with each issue I bought (the when and where), seeing the ads that "date" the comic, letter columns or notes from the editor, stuff like that I enjoy.
The handful of digital versions of comic issues is nice and convenient but the the print is overall better.
The memories associated with each issue I bought (the when and where), seeing the ads that "date" the comic, letter columns or notes from the editor, stuff like that I enjoy.
The handful of digital versions of comic issues is nice and convenient but the the print is overall better.
#73
DVD Talk Hero
Re: DC partners with Walmart
Reading old issues from the 1990s, the comics were loaded with videogame ads.
In a touch of irony, these 100-page giants at Walmart include an ad for the local comic book shop locater service.
#74
DVD Talk Legend
Re: DC partners with Walmart
My goal in doing the Superman Walmart book is to put new customers into comic shops. You like this Superman, go check out this Batman.
— Tom King (@TomKingTK) July 9, 2018
Why exclusive then? That was the price we had to pay to get this opportunity. I don't like it, but I think it's worth it.
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#75
Re: DC partners with Walmart
I wouldn't have known about it otherwise. And at the time I was thinking how the world of Hero Squared² felt more like this expansive universe, kind of like the MU of my childhood. I think the publisher, BOOM!, also had a letter-from-the-editor column which ads a nice personal touch.
I think for a while Marvel was keeping the letter columns in there books when everyone else stopped. At least in 2005.
Same goes for buying old magazines, even books. The ads are sometimes the best part.
I bought a used paperback, Twins, the story Dead Ringers is based off of. The book takes place in like 1979, but it was published, maybe early 80s. As I got to the middle of the book, there was two full page ads for cigarettes! Strange, but kind of cool because it helped add to the immersive experience. Like I really was in the 1970s.