This sounds like a joke article...I've read this twice now and I can't quite believe it.

AT&T’s CEO Wants You To Cancel DIRECTV NOW & DIRECTV
https://www.cordcuttersnews.com/atts...v-now-directv/

DIRECTV NOW and DIRECTV have seen a huge drop in subscribers recently. Just in the 1st quarter of 2019, AT&T lost over 500,000 subscribers and AT&T is happy about that. That is not what I am saying but what AT&T’s CEO & President, Randall Stephenson said during a talk at the J.P. Morgan Conference earlier this week.

“But the other element to give you sustainable profitability is cleaning up the customer base. Because we have a number of customers on our rolls that are very low-ARPU customers (average revenue per user) and we don’t see any line of sight to getting them to a profitable level. And so as these customers’ contracts or whatnot are coming up, there are many who are opting to just leave, and it’s caused churn to spike considerably. These are really low-ARPU customers. And so you’re seeing some spiked churn. And I don’t think you’re going to see that spike mitigate as we go through the course of this year. Second quarter is always seasonally high in terms of churn. But you’re not going to see that mitigate this year. It’s going to take pretty much this year to work through this customer cleanup.” AT&T’s CEO & President, Randall Stephenson during a J.P. Morgan Conference.

From the sounds of it, AT&T wants to focus on highly profitable customers. The low-end customers that buy the cheapest plans possible are not the type of customers AT&T seems to be going after. This is a massive change for AT&T who just one year ago was offering DIRECTV NOW plans for as cheap at $10 a month. Now that is all gone and AT&T wants you gone.

“What’s interesting is the lion’s share of this customer base are high-quality customers. This is a high-quality customer base in general.” AT&T’s CEO Randal Stephenson said. “That customer base is remarkably stable. The churn is over 100% driven by just this cleanup of the customer base. So it’s going to take most of this year to work through that process. We get to 2020, we think these customer numbers can begin to improve significantly. And in fact, we will achieve the EBITDA (Earnings before interest, tax, depreciation and amortization) stability of Entertainment Group this year and feeling really comfortable that we can have stable into 2020 as well”

From the sounds of it, AT&T will continue to push low-profit customers out of its TV services. AT&T seems to be warning investors that the second quarter of 2019 will see a strong drop in subscribers but that it is part of a bigger plan to only go after high profitability customers.

I've heard for at least a year or so the rumor that AT&T isn't fond of DirecTV (satellite) subscribers and wants everyone to switch to Uverse. I guess that means when I call in after the end of GoT to try to negotiate another deal, they'll refuse and I'll just drop the service altogether.

https://deadline.com/2019/07/directv...nk-1202656987/

Will be re-branded as "AT&T Now"

My subscription price is going up by 50 percent next month-from 50 dollars to 75 dollars.

Does ATT TV NOW Premier service allow streaming to more than 1 home network as part of their 3 streams allowed, or must I use a mobile device and cast to a TV in a second location ?

This is now dead. They are no longer taking new sign ups.

https://www.engadget.com/att-now-tv-...104015913.html


If you want a similar service, you need to sign up for the more expensive AT&T TV.

Anyone have AT&T TV that can comment on the service? It's now the only streaming service that has the regional sports networks so I'm at least giving it some consideration.

I have DirecTV, so I can’t comment on it directly. But take a look at this article

https://www.reviews.org/tv-service/att-tv-review/

One big thing is the introductory promo price may look good, but it doubles in year 2, You do get a lot of channels, but If you can’t afford the year 2 price for your budget, then maybe it’s not for you. You just have to decide what you can afford.

Thanks for the link. It seems slightly out of date which is totally understandable given that AT&T just eliminated AT&T Now and settled on one broadcast streaming service (AT&T TV). With the elimination of AT&T Now, AT&T TV doesn't require a STB and doesn't require a contract. It's definitely more expensive than the other options out there, but has the RSNs (which may be one reason it's more expensive). I'm mainly interested in the usability and reliability of the service.

I just got an email that said the service is going up another $10 starting next month. That means my monthly rate has literally doubled since I signed up at launch. At this point it’s just too overpriced for what it offers.