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Plexifilm's first Blu-Ray release: Helvetica - May 6th

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Old 03-13-08, 05:06 PM
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Plexifilm's first Blu-Ray release: Helvetica - May 6th

Plexifilm's first Blu-Ray release is Gary Hustwit's documentary Helvetica and it's up for pre-order now (there's also a signed, limited edition available for five times as much).

"Helvetica is the feature-length independent film about typography, graphic design and global visual culture. It looks at the proliferation of one typeface, which celebrated its 50th birthday in 2007, as part of a larger conversation about the way type affects our lives. Helvetica encompasses the worlds of design, advertising, psychology, and communication, and invites us to take a second look at the thousands of words we see every day.

Helvetica was filmed entirely in high definition. Blu-ray is the best way to experience the acclaimed documentary that has surprised and delighted so many fans around the world."

I'm glad to see Plexifilm enter the HDM market, but I wonder how much an excellent documentary about a typeface will excite buyers. I certainly would like to see Space Is The Place in HD, but I suppose Plexifilm have lost the rights to that one.

Last edited by Luther Heggs; 03-13-08 at 05:12 PM.
Old 03-14-08, 01:08 AM
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This was interesting, but not something I'd want to own. If I did want it, I'd get it on BD though. I'm glad to see non-mainstream stuff like this coming out.

It's on NetFlix's Watch Now if anyone wants to check it out.
Old 03-14-08, 05:06 AM
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I remember when Plexifilm was first announced, I was very excited. But their actual release titles never grabbed my attention. This is no exception.
Old 03-16-08, 05:17 PM
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As a fan of design, I'll be getting this.
Old 03-16-08, 06:39 PM
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Isn't Helvetica a font?
Old 03-16-08, 07:21 PM
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Originally Posted by GizmoDVD
Isn't Helvetica a font?
Yes. The documentary explores the history of the font, and social and political issues related to it. It's more interesting than it sounds.
Old 03-16-08, 07:38 PM
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Originally Posted by Drexl
Yes. The documentary explores the history of the font, and social and political issues related to it. It's more interesting than it sounds.
Oh, wow. So a movie about a font.
Old 03-17-08, 02:01 AM
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Hope they bring the Christo / Jeanne Claude documentary films on blu-ray + the gates, that would be exciting
Old 03-17-08, 08:42 AM
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I wonder how many copies this sold on DVD... has to be a very small number. I can only imagine how small the sales will be for Blu-Ray.

If a documentary about a font can get a Blu-Ray release, what the hell is Criterion waiting for?

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