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Weekend Box Office Thread July 27th - 29th '07 - Show me the d'oh (Simpsons) edition. [Archive] - DVD Talk Forum
 
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View Full Version : Weekend Box Office Thread July 27th - 29th '07 - Show me the d'oh (Simpsons) edition.


RichC2
07-27-07, 09:42 AM
Simpsons release with possibly strong holdovers from Transformers, Harry Potter and the Order of the Phoenix, Chuck and Larry and Hairspray.

Current grosses of the summers top pics:

Key: (D) = Domestic/US & CAD, (I) = International, (W) = Worldwide/Total

I Now Pronounce You Chuck and Larry - $48.7m (D), $0m (I), $48.7 (W)
Harry Potter and the Order of the Phoenix - $221m (D), $351.3m (I), $572m (W)
Hairspray - $40.1m (D), $4.2m (I), $44.3m (W)
Transformers - $270.7m (D), $192.4m (I), $463m (W)
Ratatouille - $170.8m (D), $37.5m (I), $208m (W)
Live Free or Die Hard - $119m (D), $159m (I), $278m (W)
Evan Almighty - $94.8m (D), $4.6m (I), $99.4m (W)
1408 - $68.5m (D), $2.8m (I), $71.3m (W)
Knocked Up - $143.6m (D), $9.4m (I), $153m (W)
Ocean's 13 - $114.9m (D), $154.9m (I), $269.8m (W)
Fantastic Four: Rise of the Silver Surfer - $129.2m (D), $108.1m (I), $237.3m (W)

Pirates of the Caribbean: AWE - $306.4m (D), $640.6m (I), $947m (W)
Shrek the Third - $319.1m (D), $382.9 (I), $702m (W)
Spider-man 3 - $335.6m (D), $552.8m (I), $888.4m (W)

Current #1 Domestic: Spider-man 3
Current #1 Worldwide: Pirates of the Caribbean : AWE

Transformers is doing gangbusters in Asian countries, especially in South Korea (They helped a lot in making The Island into a not-as-devestating flop.. movie was huge there).

From hapgilmore's poll on The Simpsons Movie:


How much money will The Simpsons Movie bank opening weekend?

< 10 million 3 2.19%
10-20 million 5 3.65%
20-30 million 33 24.09%
30-40 million 29 21.17%
40-50 million 18 13.14%
50-60 million 12 8.76%
60 + million 37 27.01%


Most seem to anticipate 20 - 40m, which is squarely where I fall as well, though after all the positive reviews (which rarely have much pull on opening weekend, but count, no less), I'm a bit more optimistic.

misterchimpy
07-27-07, 11:00 PM
The Simpsons movie is going to do well both domestically and overseas, where the show is still very popular, so I think it will definitely be in the top 10 for the summer, might beat the Rat movie on a worldwide basis, and if it cracks $50 mm this weekend, will probably beat die hard.

Also, there's a lot less competition in august(lol, i don't think Underdog is going to displace it). So there's a pretty good chance that with the positive buzz, it should have some legs.

I read someplace that the budget was a mere $75 million, you can't even fart in Brad Pitt's direction for a summer movie budget that size. So we are likely to see another one, assuming they can get Groening to do it. When I saw him on the Daily Show, he definitely seemed pumped about it...

raven56706
07-28-07, 01:36 AM
just came back from the movie theater simpsons was sold out and they had to stop a showing of live free for simpsons.....

hardercore
07-28-07, 02:17 AM
I don't get why people are so down on the Simpsons with their BO predictions. My theatre was pretty packed when I saw it. I predicted 60m+ and think it will stand.

calhoun07
07-28-07, 08:32 AM
I don't get why people are so down on the Simpsons with their BO predictions.

Because they assume the rest of America thinks like them and will avoid the show because the series had some bad seasons during the Futurama years and took a bit to get back on its feet afterwards.

Mr. Cinema
07-28-07, 08:37 AM
I think part of the reason for those predicting a less than huge opening is because the movie wasn't released during the height of the tv show's popularity. That they may have waited too long to have a movie. The reviews are high though, so I'm sure it'll do better than the $30-$40 million I predicted.

Mr. Cinema
07-28-07, 08:42 AM
The Simpsons movie is going to do well both domestically and overseas, where the show is still very popular, so I think it will definitely be in the top 10 for the summer, might beat the Rat movie on a worldwide basis, and if it cracks $50 mm this weekend, will probably beat die hard.

Also, there's a lot less competition in august(lol, i don't think Underdog is going to displace it). So there's a pretty good chance that with the positive buzz, it should have some legs.

I read someplace that the budget was a mere $75 million, you can't even fart in Brad Pitt's direction for a summer movie budget that size. So we are likely to see another one, assuming they can get Groening to do it. When I saw him on the Daily Show, he definitely seemed pumped about it...
August could be a stronger month than usual. Bourne Ultimatum and Rush Hour 3 should both be blockbusters. Superbad has gotten terrific early buzz and Stardust could do well. Hot Rod could be a surprise. The Invasion is hit or miss, but I'm leaning towards miss.

I don't even want to try and predict Underdog.

Bandit03
07-28-07, 09:48 AM
Love the thread title Rich lol. I still think that the Simpsons will make around 50-60 million. Gonna go see the movie either today or tomorrow.

misterchimpy
07-28-07, 11:50 AM
August could be a stronger month than usual. Bourne Ultimatum and Rush Hour 3 should both be blockbusters. Superbad has gotten terrific early buzz and Stardust could do well. Hot Rod could be a surprise. The Invasion is hit or miss, but I'm leaning towards miss.

I don't even want to try and predict Underdog.

Yeah but I don't think any of those movies have the buzz(and therefore the theater footprint) around them that many of the sequels from earlier in the summer did. Rush Hour might do the best, Rush Hour 2 did $226 million domestically, and its audience might not care about bad reviews(lol, i'm assuming it will suck). However, let's just say that the best box office days of Jackie Chan are perhaps behind him. Bad Boys 2, probably a close analog, did $138 million domestically, but also had Will Smith in it.

And Bourne should do well, but I'm not sure there is that much overlap with the Simpsons audience.

I don't think Stardust is going to do that well, the previews of it have been awful. As for Hotrod, I'm just not sure that Samberg can open a movie, as they say, not enough people watch SNL anymore. I agree that Superbad could do very well, the buzz is tremendous, but it doesn't open until August 17.

And the kid friendly competition has dwindled dramatically at this point. Shrek, Harry Potter, Transformers, Spidey, Ratatouille, Pirates, F4, etc are all either gone or dwindling the number of screens at this point. Not to say that Transformers especially won't continue to do well, but the Simpsons won't be up against 5 or 6 of them, as they might have been the case earlier in the summer.

maingon
07-28-07, 11:53 AM
Early Friday Estimates

1. The Simpsons Movie (Fox) – $28M [$28M cume]
2. I Now Pronounce You Chuck & Larry (Universal) – $6M [$58.5M cume]
3. Hairspray (New Line) – $5.2M [$48.9M cume]
4. Harry Potter & the Order of the Phoenix (Warner Bros) – $5M [$229.7M cume]
5. No Reservations (Warner Bros) – $4M [$4M cume]
6. Transformers (Dreamworks/Paramount) - $3.2M [$276.2M cume]
7. Ratatouille (Buena Vista) – $2.25M [$174.7M cume]
8. Live Free or Die Hard (Fox) – $1.4M [$121.1M cume]
9. I Know Who Killed Me (Sony) – $1.2M [$1.2M cume]
10. Who’s Your Caddy? (MGM/Weinstein) – $900,000 [$900,000 cume]

misterchimpy
07-28-07, 11:55 AM
Wow that will be a $60 mm+ weekend for the Simpsons...

JPRaup
07-28-07, 11:57 AM
holy shit! alot of people were off in prediction

Jericho
07-28-07, 11:58 AM
Yeah but I don't think any of those movies have the buzz(and therefore the theater footprint) around them that many of the sequels from earlier in the summer did. Rush Hour might do the best, Rush Hour 2 did $226 million domestically, and its audience might not care about bad reviews(lol, i'm assuming it will suck). However, let's just say that the best box office days of Jackie Chan are perhaps behind him. Bad Boys 2, probably a close analog, did $138 million domestically, but also had Will Smith in it.

And Bourne should do well, but I'm not sure there is that much overlap with the Simpsons audience.

I don't think Stardust is going to do that well, the previews of it have been awful. As for Hotrod, I'm just not sure that Samberg can open a movie, as they say, not enough people watch SNL anymore. I agree that Superbad could do very well, the buzz is tremendous, but it doesn't open until August 17.

And the kid friendly competition has dwindled dramatically at this point. Shrek, Harry Potter, Transformers, Spidey, Ratatouille, Pirates, F4, etc are all either gone or dwindling the number of screens at this point. Not to say that Transformers especially won't continue to do well, but the Simpsons won't be up against 5 or 6 of them, as they might have been the case earlier in the summer.


Your logic seems to be all over the place. I mean you say you don't think Samberg can open a movie, yet praise Superbad (a movie filled with even lesser names than Hot Rod).

The comparison of Rush Hour 3 to Bad Boys 2 is puzzling too. Other than being sequels, is there a lot in common between these two? One was an action packed sequel to a modest (at best) hit. The other is basically a comedy that has had two fairly successful films.

Granted August is never a strong month for movies. It tends to be a dumping ground of sorts for failed movies, although The Bourne Ultimatium and Rush Hour 3 are obviously not being dumped. But there's legit competition for a few weeks still, and how many movies make any serious coin in week 4? In this day and age, almost all movies make the majority of their money in the first few weeks.

chris_sc77
07-28-07, 11:58 AM
Yeah it should make at least $70 million this weekend.
Also I am kinda surprised to see I know who killed me do so well. I didnt think it would make over a million. Still pretty terrible for a film released into over 1300 screens.

raven56706
07-28-07, 12:09 PM
wow... 70 mil.... how much did it cost to make?

RichC2
07-28-07, 12:10 PM
$65m Budget.

auto
07-28-07, 12:11 PM
wow... 70 mil.... how much did it cost to make?

I think I read 65m. I have no idea what they would have done with all that money though.

Simpson Purist
07-28-07, 12:12 PM
Looks like the movie will have 300-type trajectory in the B.O., pretty impressive if you ask me.

Brent L
07-28-07, 12:16 PM
How much does it cost to produce a single episode or an entire season of The Simpsons TV show?

misterchimpy
07-28-07, 12:17 PM
Your logic seems to be all over the place. I mean you say you don't think Samberg can open a movie, yet praise Superbad (a movie filled with even lesser names than Hot Rod).

The comparison of Rush Hour 3 to Bad Boys 2 is puzzling too. Other than being sequels, is there a lot in common between these two? One was an action packed sequel to a modest (at best) hit. The other is basically a comedy that has had two fairly successful films.

Granted August is never a strong month for movies. It tends to be a dumping ground of sorts for failed movies, although The Bourne Ultimatium and Rush Hour 3 are obviously not being dumped. But there's legit competition for a few weeks still, and how many movies make any serious coin in week 4? In this day and age, almost all movies make the majority of their money in the first few weeks.

The buzz on Superbad has been great, and while the tag line 'from the makers of' usually doesn't work that well, I think the "Knocked Up" link will be very strong in this case.
The studio has been advertising it heavily, a month in advance, and doing a lot of previews.

As far as Hot Rod goes, the early reviews have been very mixed, to say the least. There has been very little advertising and mktg, a sure sign that the studio doesn't see it as a big winner. With a shitty movie, you need a star to fill the seats on the 1st weekend, Samberg, imo, isn't it. So I don't think it's inconsistent at all, actually.

As for Rush Hour, I think the comparison is valid with Bad Boys 2, if only because both movies will tend to skew more urban, imo. But I think RH3 will do well, even if it sucks, as with the Simpsons, there is very little genre competition for it at this point and urban audiences haven't had as much product this summer . But I'm not sure that if that hurts the Simpsons.

As for your point about movies not having legs, absolutely, but the exception still seems to be the kid friendly genre. Both Rat and Transformers are still in the top 10 and will still have ok weekends, nearly a month after they were released. And my point was that there will be much less high profile family friendly stuff in August, so it should still be doing decent business a few weeks from now.

KillerCannibal
07-28-07, 01:22 PM
Damn, I was really hoping <i>Who's Your Caddy?</i> wouldn't crack the top 10. Who watches this crap?

Jericho
07-28-07, 01:41 PM
The buzz on Superbad has been great, and while the tag line 'from the makers of' usually doesn't work that well, I think the "Knocked Up" link will be very strong in this case.
The studio has been advertising it heavily, a month in advance, and doing a lot of previews.

As far as Hot Rod goes, the early reviews have been very mixed, to say the least. There has been very little advertising and mktg, a sure sign that the studio doesn't see it as a big winner. With a shitty movie, you need a star to fill the seats on the 1st weekend, Samberg, imo, isn't it. So I don't think it's inconsistent at all, actually.

As for Rush Hour, I think the comparison is valid with Bad Boys 2, if only because both movies will tend to skew more urban, imo. But I think RH3 will do well, even if it sucks, as with the Simpsons, there is very little genre competition for it at this point and urban audiences haven't had as much product this summer . But I'm not sure that if that hurts the Simpsons.

As for your point about movies not having legs, absolutely, but the exception still seems to be the kid friendly genre. Both Rat and Transformers are still in the top 10 and will still have ok weekends, nearly a month after they were released. And my point was that there will be much less high profile family friendly stuff in August, so it should still be doing decent business a few weeks from now.

I don't really disagree with your end results/predictions, but the logic you use to justify it just seems odd. You praise one movie for one reason, yet ignore that reason in judging the next movie. It seems you carve out exceptions from exceptions, which suggests there no real template to begin with

Hot Rod will probably not make money because it looks stupid, while Superbad will probably make money since it looks funny. I don't think the stars matter, I don't think the "from the makers of" matter, and I don't think it really matters how 'urban' it all is.

gotrice487
07-28-07, 01:50 PM
Simpsons is doing a lot better than I thought it would!

Daytripper
07-28-07, 01:53 PM
August could be a stronger month than usual. Bourne Ultimatum and Rush Hour 3 should both be blockbusters. Superbad has gotten terrific early buzz and Stardust could do well. Hot Rod could be a surprise. The Invasion is hit or miss, but I'm leaning towards miss.

I don't even want to try and predict Underdog.


Agree with everything here. I pray "Hot Rod" is not a hit. I ***hate*** Andy Sandberg and cannot believe he got his own movie. He's painful enough on "SNL". As was Jimmy Fallon.

Since the advance word on "The Invasion" is boring, not "bad", I suspect it won't do well. I'm still going to see it only because I've loved all the "Body Snatcher" movies.

JumpCutz
07-28-07, 02:03 PM
Damn, I was really hoping <i>Who's Your Caddy?</i> wouldn't crack the top 10. Who watches this crap?


http://forum.dvdtalk.com/showthread.php?t=507504

Deftones
07-28-07, 02:51 PM
Woo. Impressive take for the Simpsons. All but ensures a $60+ million opening weekend. :banana:

Maybe we'll get more movies out of it, too.

Mr. Cinema
07-28-07, 03:10 PM
Looking at the other films, Transformers, Ratatouille, and Die Hard 4 are all holding very well.

raven56706
07-28-07, 04:55 PM
transformers still was filling up movie screens...

Drexl
07-28-07, 09:33 PM
Good to see Hairspray holding up well.

Aphex Twin
07-28-07, 09:47 PM
Does the $65mil. for The Simpsons include marketing?

Goldberg74
07-28-07, 11:39 PM
http://forum.dvdtalk.com/showthread.php?t=507504
<-- *runs and hides*

RichC2
07-29-07, 02:29 AM
Does the $65mil. for The Simpsons include marketing?

No.

invisiblegt
07-29-07, 07:42 AM
Early numbers for Saturday from Fantasy Moguls...

1. The Simpsons Movie (Fox) – $24.15M [$53.2M cume]
2. I Now Pronounce You Chuck & Larry (Universal) – $7M [$65.7M cume]
3. Harry Potter & the Order of the Phoenix (Warner Bros) – $6.92M [$236.5M cume]
4. Hairspray (New Line) – $6M [$54.9M cume]
5. Transformers (Dreamworks/Paramount) - $4.49M [$289.7M cume]
6. No Reservations (Warner Bros) – $4.46M [$8.4M cume]
7. Ratatouille (Buena Vista) – $2.98M [$177.6M cume]
8. Live Free or Die Hard (Fox) – $2.25M [$123.5M cume]
9. I Know Who Killed Me (Sony) – $1.13M [$2.4M cume]
10. Who’s Your Caddy? (MGM/Weinstein) – $1.12M [$2M cume]

LorenzoL
07-29-07, 07:46 AM
Is a $70 million weekend pretty much guaranteed for the Simpsons?

Huge fan but even I didn't expect it to open this big. Maybe more movies could be on the way. :up:

wm lopez
07-29-07, 07:54 AM
Because the movie is a huge hit now watch them cancel the show and do only movies.

nateman
07-29-07, 09:02 AM
^^^ Well in a way I hope that ends up happening.

Does anyone else think the repeat episodes of The Simpsons on sunday will see higher ratings?

rexinnih
07-29-07, 11:13 AM
Great job Simpsons!

vwbeetlvr
07-29-07, 12:48 PM
WEEKEND BOX OFFICE
July 27–29, 2007

<<Last Weekend <Last Year View Index
TW LW Title (click to view) Studio Weekend Gross % Change Theater Count / Change Average Total Gross Budget* Week #
1 N The Simpsons Movie Fox $71,850,000 - 3,922 - $18,319 $71,850,000 $75 1
2 1 I Now Pronounce You Chuck and Larry Uni. $19,063,000 -44.3% 3,501 +6 $5,445 $71,610,000 $85 2
3 2 Harry Potter and the Order of the Phoenix WB $17,065,000 -47.5% 4,005 -280 $4,260 $241,771,000 $150 3
4 3 Hairspray (2007) NL $15,550,000 -43.4% 3,121 - $4,982 $59,307,000 - 2
5 N No Reservations WB $11,755,000 - 2,425 +1,925 $4,847 $11,755,000 - 1
6 4 Transformers P/DW $11,524,000 -43.8% 3,349 -413 $3,441 $284,558,000 $150 4
7 5 Ratatouille BV $7,234,000 -33.6% 2,934 -468 $2,465 $179,683,000 $150 5
8 6 Live Free or Die Hard Fox $5,350,000 -24.7% 2,271 -456 $2,355 $125,128,000 $110 5
9 N I Know Who Killed Me Sony $3,400,000 - 1,320 - $2,575 $3,400,000 - 1
10 N Who's Your Caddy? MGM/W $2,900,000 - 1,019 - $2,845 $2,900,000 - 1

Kicker_of_Elves
07-29-07, 02:28 PM
Holy crap! Very surprised at The Simpsons performing so well.

Deftones
07-29-07, 02:30 PM
Sweet.

Artman
07-29-07, 02:32 PM
Great news for the Simpsons. Assuming the show runs thru season 20, a movie to end it all a few yrs after (4+ yrs from now) would be perfect imo.

Now we'll see if season 19 suffers at all from the movie production, hopefully not.

gotrice487
07-29-07, 03:09 PM
Ridiculous opening weekend for The Simpsons

Sierra Disc
07-29-07, 04:25 PM
Pretty amazing, according to boxofficeguru other than the two Shrek sequels it's the biggest animation opening EVER:

"The PG-13 comedy enjoyed the third largest debut ever for an animated film trailing only Shrek the Third and Shrek 2 which bowed to $121.6M and $108M, respectively."

Amazing.

Brent L
07-29-07, 04:44 PM
Woohoo, I'm very happy about that opening weekend total.

I still don't quite understand why so many people, even those in the film industry, doubted that The Simpsons Movie would open in a big way. Yes, I've heard all of the reasons given for thinking like that, but it still never made much sense to me. To me it was a total no-brainer that this would be a major hit.

tommyp007
07-29-07, 04:49 PM
Awesome opening for the Simpsons. On my way to see it tonight with friends.

Chad
07-29-07, 05:14 PM
Sweet Jebus! Very impressive and well-deserved haul for The Simpsons. :up:

chris_sc77
07-29-07, 05:48 PM
" Excellent. Simpsons Movie Draws in $168M Worldwide
Source: Box Office Mojo
July 29, 2007


20th Century Fox's The Simpsons Movie exceeded expectations, earning an estimated $71.85 million from 3,922 theaters domestically to dominate the weekend box office. The animated-comedy, which cost about $75 million to make, marks the big screen debut of the characters from the long running series. The series' 19th season will premiere in the fall. The studio had expected the movie to open in the $40 million range. Internationally, The Simpsons Movie earned $96 million from 71 markets."

I think $168 million in 3 days pretty much guarantees at least one sequel.

Michael Ballack
07-29-07, 06:46 PM
Good to hear The Simpsons doing well. I'm going to catch it on Monday.

raven56706
07-29-07, 07:20 PM
:jawdrop:


wow... incredible opening.... and wow to transformers still going strong

mayorofsmpleton
07-29-07, 07:43 PM
Because the movie is a huge hit now watch them cancel the show and do only movies.

Doesn't really work that way. The Simpsons is a top performer in the coveted 18-49 demo TV execs love and though ratings are lower than in the past, it's pretty much the only thing holding sunday night together for FOX (family guy also does well). The fact that they can also do movies with old show-writers who aren't working on the current season also is a plus. I don't think the simpsons is going anywhere anytime soon in terms of new episodes. It's the talent that does the voices who would be quicker to leave than FOX.

If anything, I imagine another movie being put in the works quickly.

vwbeetlvr
07-29-07, 08:36 PM
Doesn't really work that way. The Simpsons is a top performer in the coveted 18-49 demo TV execs love and though ratings are lower than in the past, it's pretty much the only thing holding sunday night together for FOX (family guy also does well). The fact that they can also do movies with old show-writers who aren't working on the current season also is a plus. I don't think the simpsons is going anywhere anytime soon in terms of new episodes. It's the talent that does the voices who would be quicker to leave than FOX.

If anything, I imagine another movie being put in the works quickly.

did anyone notice dr. hibbert's voice was off? Must of been a different voice actor.

misterchimpy
07-29-07, 11:31 PM
Doesn't really work that way. The Simpsons is a top performer in the coveted 18-49 demo TV execs love and though ratings are lower than in the past, it's pretty much the only thing holding sunday night together for FOX (family guy also does well). The fact that they can also do movies with old show-writers who aren't working on the current season also is a plus. I don't think the simpsons is going anywhere anytime soon in terms of new episodes. It's the talent that does the voices who would be quicker to leave than FOX.

If anything, I imagine another movie being put in the works quickly.

yeah, and while the actors have periodically threatened that in the past, they would have to be completely insane to walk away. i think on the last round they renegotiated to 250k per episode each. plus i'm sure they had a separate deal for the movie, and they also get paid for using their voices in toys, commercials, videogames, etc. and while i don't think they own a piece of the series(not totally sure), they still get acting residuals from the dvds and reruns. and not to knock voiceover work(because they are really talented), but from an acting standpoint it is one of the best gigs around. you don't have makeup, no 4 am calls, no lines to memorize, and at most a few hours work per episode. and because no one sees them, they don't get typecast, the way other tv actors on long running series often do.

so i'm pretty sure they'll come back as well..

Simpson Purist
07-30-07, 08:05 AM
Very impressive opening weekend for Our Favorite Family. The following weeks should be very interesting to see how it drops. I expect it to be around a 45-55 percent drop, the movie seems to be getting lots of love, and it'll be nice counterprogramming to the intense, shaky, and visceral thrills of The Bourne Ultimatum.

Charlie Goose
07-30-07, 08:39 AM
Ay caramba! In another thread, I guess a 60 million+ opening for The Simpsons, but I underestimated it. :up:

nateman
07-30-07, 09:34 AM
Happy as hell to see The Simpsons: Movie kick some ass at the Box Office on it's opening weekend. I knew it was going to make around $60 million or so on it's first weekend at the box office but taking in $71,850,000 million in North America & $168 million worldwide in only 3 days is crazy. Considering it only costed $75 million to make, FOX is going to make a shitload on money on The Simpsons: Movie & this pretty much guarantees at least one or two sequels. Fantastic to see one of my all-time favorite TV shows that got turned into a movie be so successful. They are even going to make more money on the DVD release & chances are more people will buy season 10 on DVD then if this movie didn't come out.

I Now Pronounce You Chuck and Larry took in a decent $19,063,000 million all things considered. No Reservations got slammed by only taking in a pathetic $11,755,000 million & it cost $28,000,000 million to make, I think the movie will just barely make it's money back with the rest of it's run in theaters & the DVD sales, which probally won't be stellar. I Know Who Killed Me bombed, thankfully with only a messly $3,400,000 million intake. I never want to see a Lindsay Lohan movie do good at the box office because shes a horrible actress. The movie probally won't make it's $35 million back.

Mr. Cinema
07-30-07, 09:42 AM
The Simpsons did drop 22% on Saturday. I'm guessing it'll be front loaded and have a more than 50% drop next weekend, especially with Bourne Ultimatum arriving.

mmconhea
07-30-07, 10:50 AM
Woohoo, I'm very happy about that opening weekend total.

I still don't quite understand why so many people, even those in the film industry, doubted that The Simpsons Movie would open in a big way. Yes, I've heard all of the reasons given for thinking like that, but it still never made much sense to me. To me it was a total no-brainer that this would be a major hit.


Same here. I just laughed whenever someone wondered if it would do good. I mean, anyone with half a brain could guess the outcome. Established fan base + brand awareness + comic books + Toys + TV-show + DVDs + newscorp promotional tie-ins + JL Brooks + good reviews = duh

misterchimpy
07-30-07, 12:14 PM
A lot of people in the industry have also credited Fox's marketing, which did an incredible job. I managed to make it to one of the Kwik-E-Marts a few weeks ago, it was mobbed in the middle of the day, and people were carting off Krusty-Os and Buzz Cola as if they were looting the place. And I would guess that 7-11 paid Fox for that, rather than the other way around. And not to mention the 24-7 promotion of the movie on Fox and FX. And the 'Simpsonize Me' website has been very popular as well. Maybe it wouldn't have mattered if the movie sucked, but they were generally very creative and interesting promotions, and I'm sure they helped...

If only they had done Duff Beer! I would love a 7 pack with the 7 Duffs....

KillerCannibal
07-30-07, 01:55 PM
I knew this would have a big opening, but not this big. It just goes to show everyone that thought a decline in the quality of the show doesn't mean poeple are any less interested in a feature film. I know that the main cast has signed for 3 movies, so I think the prospect of 2 sequels isn't out of the question.

vwbeetlvr
07-30-07, 05:28 PM
TW LW Title (click to view) Studio Weekend Gross % Change Theater Count / Change Average Total Gross Budget* Week #
1 N The Simpsons Movie Fox $74,036,787 - 3,922 - $18,877 $74,036,787 $75 1
2 1 I Now Pronounce You Chuck and Larry Uni. $19,132,965 -44.1% 3,501 +6 $5,465 $71,680,080 $85 2
3 2 Harry Potter and the Order of the Phoenix WB $17,733,085 -45.5% 4,005 -280 $4,427 $242,439,214 $150 3
4 3 Hairspray (2007) NL $15,899,890 -42.1% 3,121 - $5,094 $59,657,287 - 2
5 N No Reservations WB $11,704,357 - 2,425 +1,925 $4,826 $11,704,357 - 1
6 4 Transformers P/DW $11,643,129 -43.2% 3,349 -413 $3,476 $284,677,134 $150 4
7 5 Ratatouille BV $7,455,594 -31.6% 2,934 -468 $2,541 $179,904,396 $150 5
8 6 Live Free or Die Hard Fox $5,618,728 -20.9% 2,271 -456 $2,474 $125,396,389 $110 5
9 N I Know Who Killed Me Sony $3,506,291 - 1,320 - $2,656 $3,506,291 - 1
10 N Who's Your Caddy? MGM/W $2,756,661 - 1,019 - $2,705 $2,756,661 - 1

grim_tales
08-02-07, 05:41 AM
Simpsons dropped 40-something% on Monday but its still made almost $200m worldwide in 5 days - that's just crazy.