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YouTube: Unplugged (cable streaming service from YouTube)

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YouTube: Unplugged (cable streaming service from YouTube)

Old 05-04-16, 02:35 PM
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YouTube: Unplugged (cable streaming service from YouTube)

First Sling, then Vue, then Hulu, and now...

http://www.theverge.com/2016/5/4/115...-service-rumor

YouTube is reportedly building a streaming cable service called Unplugged

Another giant is trying to make internet TV happen
By Chris Welch on May 4, 2016

YouTube is entering the online TV landscape. Bloomberg News reports that the company is working on a subscription-based streaming service called "Unplugged" that would let customers stream a bundle of cable channels. YouTube has been working on such a product since 2012, according to the report, but has ramped up efforts recently as other companies including Dish, Sony, and now Hulu have launched or plan to deliver premium internet TV offerings. The current goal is to launch Unplugged in 2017, and YouTube has already made behind-the-scenes infrastructure changes to meet that target.

Talks have been ongoing with all the big content players NBCUniversal, CBS, Twenty-First Century Fox, and Viacom but so far YouTube has been unable to lock down deals with any of them, the report says. This is the same sort of roadblock that led Apple to pause on its own web TV plans. But companies like Sling have been able to piece together so-called "skinny bundles" for rates starting at $20 per month. YouTube is aiming to price Unplugged at under $35 monthly, according to Bloomberg News.

It sounds similar to Sling TV in other ways, as well. YouTube is apparently considering selling "theme" packs of additional, less-watched channels as add-ons to a primary bundle. Dish is already doing that with Sling, offering extra content for specific categories like kids, sports, and news. But selling a service based on second-tier programming probably isn't the best strategy. It's likely that YouTube is considering many different options for how best to bring Unplugged to market.

This paid service would be yet another source of revenue for YouTube on top of the ad-supported main site and premium YouTube Red subscription service launched last fall. The Red product offers exclusive access to videos from popular YouTubers, but it's not anything that approaches cable TV. The Verge has reached out to YouTube and parent company Alphabet for comment.
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Old 05-04-16, 07:00 PM
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Re: YouTube: Unplugged (cable streaming service from YouTube)

Does ANYONE subscribe to YouTube Red? I don't even know what you get from that, besides maybe no pre-video ads which my Adblocker already gets rid of.
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Old 05-04-16, 09:30 PM
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Re: YouTube: Unplugged (cable streaming service from YouTube)

A coworker was telling me that if you use Red, you also get Google Music for free. That seems like a not bad deal.
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Old 05-07-16, 11:12 AM
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Re: YouTube: Unplugged (cable streaming service from YouTube)

That is exactly why I subscribe. I switched over from Spotify. I pay the same a month, but also get to use YouTube adfree.
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Old 05-10-16, 02:56 PM
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Re: YouTube: Unplugged (cable streaming service from YouTube)

They also have a lot of premium content made in partnership with their popular vloggers. Not my bag, but there seems to be a sizable market for it.
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Old 05-10-16, 06:00 PM
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Re: YouTube: Unplugged (cable streaming service from YouTube)

So there's stuff you can only see if you pay for this?
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Old 05-10-16, 07:02 PM
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Re: YouTube: Unplugged (cable streaming service from YouTube)

Originally Posted by Alan Smithee View Post
Does ANYONE subscribe to YouTube Red? I don't even know what you get from that, besides maybe no pre-video ads which my Adblocker already gets rid of.
I had YouTube Red when I recently snagged a Google Music trial membership. It was nice to have a video's audio still play when I minimized the app on my phone. (Usually, that stops a video.) I didn't seek out any of their exclusive content, though.

I wouldn't pay for a YouTube Red membership, but it's a nice perk added to a Google Music one.
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Old 05-10-16, 09:37 PM
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Re: YouTube: Unplugged (cable streaming service from YouTube)

Originally Posted by Alan Smithee View Post
So there's stuff you can only see if you pay for this?
Yes. I haven't seen anything worth watching though.

https://www.youtube.com/channel/UCqV...KeBU_yyt_QkItQ
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Old 05-11-16, 01:21 PM
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Re: YouTube: Unplugged (cable streaming service from YouTube)

Ugh- whole point of YouTube is that it's been stuff people just want to share, and are happy if anyone watches it at all.
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Old 05-11-16, 01:44 PM
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Re: YouTube: Unplugged (cable streaming service from YouTube)

How does Unplugged make sense as a name? Because you're unplugging your cable? But you're not unplugging YouTube.
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Old 05-12-16, 01:15 PM
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Re: YouTube: Unplugged (cable streaming service from YouTube)

I have Google Play, but have yet to check out YouTube Red.
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