Weekend Box Office (3/02-3/04): The Lorax Makes A Lot of Green
03-04-12 | 03:43 PM
#1
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Weekend Box Office (3/02-3/04): The Lorax Makes A Lot of Green
Originally Posted by Deadline
1. The Lorax (Universal) NEW [3,729 Theaters]
Friday $17.4M, Saturday $31.3M, Weekend $70.7M
2. Project X (Warner Bros) NEW [3,055 Theaters]
Friday $8.1M, Saturday $7.6M, Weekend $20.7M
3. Act of Valor (Relativity) Week 2 [3,093 Theaters]
Friday $3.8M, Saturday $6.1M, Weekend*$13.7M (-44%), Cume*$45.2M
4. Safe House (Universal) Week 4 [2,553 Theaters]
Friday $1.9M, Saturday $3.5M,*Weekend $7.3M, Cume $108.3M
5. Tyler Perry’s Good Deeds (Lionsgate) Week*2 [2,132 Theaters]
Friday $1.8M, Saturday $3.4M,*Weekend $7.0M (-55%), Cume $25.7M
6. Journey 2 (Warner Bros) Week 4 [3,060 Theaters]
Friday $1.3M, Saturday $3.2M, Weekend $6.9M, Cume $85.6M
7. The Vow (Screen Gems/Sony) Week*4 [2,826 Theaters]
Friday $1.8M, Saturday $2.7M,*Weekend $6.0M,*Cume $111.6M
8. This Means War (Fox) Week 3 [2,342 Theaters]
Friday $1.6M, Saturday $2.6M, Weekend $5.6M, Cume $41.4M
9. Ghost Rider 2 (Sony) Week*3 [2,487 Theaters[]
Friday $1.1M, Saturday $2.2M, Weekend $4.6M,*Cume $44.8M
10. The Artist (Weinstein) Week 15 [1,756 theaters]
Friday $938K, Saturday $1.6M, Weekend $3.8M, Cume $37M
Friday $17.4M, Saturday $31.3M, Weekend $70.7M
2. Project X (Warner Bros) NEW [3,055 Theaters]
Friday $8.1M, Saturday $7.6M, Weekend $20.7M
3. Act of Valor (Relativity) Week 2 [3,093 Theaters]
Friday $3.8M, Saturday $6.1M, Weekend*$13.7M (-44%), Cume*$45.2M
4. Safe House (Universal) Week 4 [2,553 Theaters]
Friday $1.9M, Saturday $3.5M,*Weekend $7.3M, Cume $108.3M
5. Tyler Perry’s Good Deeds (Lionsgate) Week*2 [2,132 Theaters]
Friday $1.8M, Saturday $3.4M,*Weekend $7.0M (-55%), Cume $25.7M
6. Journey 2 (Warner Bros) Week 4 [3,060 Theaters]
Friday $1.3M, Saturday $3.2M, Weekend $6.9M, Cume $85.6M
7. The Vow (Screen Gems/Sony) Week*4 [2,826 Theaters]
Friday $1.8M, Saturday $2.7M,*Weekend $6.0M,*Cume $111.6M
8. This Means War (Fox) Week 3 [2,342 Theaters]
Friday $1.6M, Saturday $2.6M, Weekend $5.6M, Cume $41.4M
9. Ghost Rider 2 (Sony) Week*3 [2,487 Theaters[]
Friday $1.1M, Saturday $2.2M, Weekend $4.6M,*Cume $44.8M
10. The Artist (Weinstein) Week 15 [1,756 theaters]
Friday $938K, Saturday $1.6M, Weekend $3.8M, Cume $37M
03-04-12 | 04:42 PM
#2
DVD Talk God
Re: Weekend Box Office (3/02-3/04): The Lorax Makes A Lot of Green
Probably made the money due to the lack of kid's movies out right now.
03-04-12 | 04:46 PM
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Re: Weekend Box Office (3/02-3/04): The Lorax Makes A Lot of Green
Wow, I really, really, really underestimated the appeal of The Lorax. It cleaned up.
I cannot believe anyone saw Project X. The trailer looked just so god awful, but I guess I am just not the target audience.
I cannot believe anyone saw Project X. The trailer looked just so god awful, but I guess I am just not the target audience.
03-04-12 | 05:04 PM
#4
DVD Talk Legend
Re: Weekend Box Office (3/02-3/04): The Lorax Makes A Lot of Green
Surprised at The Lorax. Guess family films are kind of a guaranteed hit nowadays, especially if there's no major competition for the same market like the Holiday season.
03-04-12 | 05:11 PM
#5
Re: Weekend Box Office (3/02-3/04): The Lorax Makes A Lot of Green
Does this mean GHOST RIDER 2 and THIS MEANS WAR are officially flops?
03-04-12 | 05:21 PM
#6
DVD Talk Legend
Re: Weekend Box Office (3/02-3/04): The Lorax Makes A Lot of Green
^ I would hope so. Nicolas Cage and Reese Witherspoon need to make movies together, so they can only cost the studios one flop simultaneously as opposed to wasting money on individual ones.
03-05-12 | 12:04 PM
#9
DVD Talk Legend
Re: Weekend Box Office (3/02-3/04): The Lorax Makes A Lot of Green
Yeah, there were just way too many childrens films releasd from Thanksgiving to Christmas. All could have made a cool 50-75M more each had there not been so many ("The Muppets", "Hugo", "Arthur Christmas" etc etc).
03-05-12 | 01:25 PM
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03-05-12 | 02:16 PM
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DVD Talk Limited Edition
03-05-12 | 04:43 PM
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Re: Weekend Box Office (3/02-3/04): The Lorax Makes A Lot of Green
Thanks for the thread, auto, and good title too (since we're now judging those 
).
Surprised by the Lorax numbers, but I did like Despicable Me and Horton Hears a Who so I'll probably catch up with this.
Fortuitous that Dr. Seuss' birthday fell on Friday so they could tie the movie in with that date. For a number of years, elementary schools have celebrated Seuss' birthday as Read Across America Day, and this year I know they were all mentioning The Lorax in the same breath.
Plus they obviously spent a fortune on advertising.
).Surprised by the Lorax numbers, but I did like Despicable Me and Horton Hears a Who so I'll probably catch up with this.
Fortuitous that Dr. Seuss' birthday fell on Friday so they could tie the movie in with that date. For a number of years, elementary schools have celebrated Seuss' birthday as Read Across America Day, and this year I know they were all mentioning The Lorax in the same breath.
Plus they obviously spent a fortune on advertising.
