This was in the Wed morning edition of the Dallas Morning News. Kroger insert has Seinfeld Seasons 1-8 on sale for $19.99 each (not a great deal), but the photo clearly shows Seinfeld Season 9 which for $19.99 is a great price. You can read the print on the photo of the box set and the cover photo is of the cast bowing.

Take your chances and see if they'll honor the ad or if someone else will pricematch based on the photo alone.

Hmmm... My Kroger store does carry some DVDs and I've noticed at times some tv series' sets. Don't think I've ever seen Seinfeld there -- might have to stop by (have to get some bread & milk anyway) and check this week's ad.