Go Back  DVD Talk Forum > General Discussions > Other Talk
Reload this Page >

No longer Red, White & Blue, Pabst now just red: what will hipsters do?

Other Talk "Otterville" plus Religion/Politics

No longer Red, White & Blue, Pabst now just red: what will hipsters do?

Old 09-19-14, 12:31 PM
  #1  
Moderator
Thread Starter
 
Join Date: May 2000
Location: In mourning
Posts: 26,215
No longer Red, White & Blue, Pabst now just red: what will hipsters do?

Sold to a Russian Private equity firm. Has to have an impact on sales, no? Or do its partakers not care about that sort of thing?

The story:

A Russian beverage company said on Thursday that it was acquiring the Pabst Brewing Company, which makes the Pabst Blue Ribbon beer popular with barflies and hipsters alike and other brands like Colt 45 and Old Milwaukee.

The company did not disclose terms of the transaction, but people briefed on the matter said the price was more than $700 million in cash.

The buyer is Oasis Beverages, a Russian brewer and beverages distributor. Backing Oasis is TSG Consumer Partners, an American private equity firm focused on consumer goods, which will take a minority stake.

“Pabst Blue Ribbon is the quintessential American brand – it represents individualism, egalitarianism and freedom of expression – all the things that make this country great,” Eugene Kashper, the chairman of Oasis Beverages, said in a statement. “The opportunity to work with the company’s treasure trove of iconic brands, some of which I started my career selling, is a dream come true. It will be an honor to work with Pabst’s dedicated employees and partner distributors as we continue to build the business.”

Pabst has been owned by Dean Metropoulos, the consumer products magnate who recently took over the Twinkie line of products from Hostess Brands with private equity firm Apollo.

Mr. Metropoulos acquired Pabst in 2010 for about $250 million, and the sale to Oasis and TSG will be a healthy return on his investment. Since taking Pabst over, Mr. Metropoulos has turned management of the company over to his sons, Evan and Daren, who have served as co-chief executives. They are expected to step down after a sale.

Oasis is the biggest independent brewer in Russia, producing a variety of regional brands. It also distributes some big international brands like Heineken in Russia and Eastern Europe.

TSG, with offices in San Francisco and New York, has owned stakes in food and beverage companies including Popchips, Vitaminwater and Muscle Milk over the years.

The deal comes as the beer industry braces for more deals. On Sunday, Heineken said it rejected an offer from SABMiller that would have been worth $50 billion or more. Though that deal may not get done, the offer has revived speculation about more consolidation in the beer business.

It is the world of business today, but it is still somewhat sad.
Pharoh is offline  
Old 09-19-14, 12:35 PM
  #2  
DVD Talk Hero
 
inri222's Avatar
 
Join Date: May 2001
Posts: 45,046
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?

So it will taste like Russian piss instead of American piss.
inri222 is offline  
Old 09-19-14, 12:36 PM
  #3  
DVD Talk Legend
 
Join Date: Feb 2000
Posts: 12,781
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?

What does this mean for Natty Boh?
Timber is offline  
Old 09-19-14, 12:46 PM
  #4  
DVD Talk Hall of Fame
 
EddieMoney's Avatar
 
Join Date: Aug 2001
Location: Paradise, USA
Posts: 9,620
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?

I will drink about any beer. Except PBR. Dennis Hopper would hate me.
EddieMoney is offline  
Old 09-19-14, 12:46 PM
  #5  
DVD Talk Platinum Edition
 
Join Date: Oct 2003
Location: NY
Posts: 3,546
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?

It's all part of Putin's evil plan to rule the world!
DirkUSA is offline  
Old 09-19-14, 12:49 PM
  #6  
DVD Talk Hall of Fame
 
Join Date: May 2002
Location: San Diego,CA
Posts: 7,828
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?

This reminds me of the recent sale of Jim Beam to the Japanese.
What is it with American products being bought out by other countries.
VHS? is offline  
Old 09-19-14, 01:04 PM
  #7  
DRG
DVD Talk Legend
 
Join Date: Aug 1999
Location: ND
Posts: 13,392
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?

The whole PBR hipster thing is weird anyway... I always assumed they drank it because it was cheap and had a sort of D list reputation. But since hipsters made it a 'thing', it seems like PBR isn't always as cheap as it used to be. Hell, last time I was at the liquor store I noticed a case of PBR was actually more expensive than the big name mainstream beers like Bud and Coors. I'm surprised the hipsters haven't moved on to something else like Hamms or Strohs now that PBR is becoming too popular.
DRG is offline  
Old 09-19-14, 01:38 PM
  #8  
DVD Talk Legend
 
Join Date: Sep 2002
Location: Puyallup
Posts: 16,435
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?

Originally Posted by Pharoh View Post
Sold to a Russian Private equity firm. Has to have an impact on sales, no? Or do its partakers not care about that sort of thing?

The story:




It is the world of business today, but it is still somewhat sad.
You think Hipsters care?
superdeluxe is offline  
Old 09-19-14, 01:51 PM
  #9  
Moderator
Thread Starter
 
Join Date: May 2000
Location: In mourning
Posts: 26,215
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?

Originally Posted by superdeluxe View Post
You think Hipsters care?
Don't know. Hence why I asked.
Pharoh is offline  
Old 09-19-14, 02:11 PM
  #10  
DVD Talk Legend
 
Join Date: Sep 1999
Location: Relocated to Bot-Hell
Posts: 10,201
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?

Commie bastards!
rexinnih is offline  
Old 09-19-14, 02:18 PM
  #11  
DVD Talk Legend
 
Goat3001's Avatar
 
Join Date: Aug 2001
Location: NYC
Posts: 16,765
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?

Originally Posted by DRG View Post
The whole PBR hipster thing is weird anyway... I always assumed they drank it because it was cheap and had a sort of D list reputation. But since hipsters made it a 'thing', it seems like PBR isn't always as cheap as it used to be. Hell, last time I was at the liquor store I noticed a case of PBR was actually more expensive than the big name mainstream beers like Bud and Coors. I'm surprised the hipsters haven't moved on to something else like Hamms or Strohs now that PBR is becoming too popular.
They won't move on. If they see other people drinking it they'll say they drank PBR before it was cool.

Rule of thumb to any NY bar: if the bar sells $1 - $3 PBR cans... don't go in.
Goat3001 is offline  
Old 09-19-14, 02:18 PM
  #12  
DVD Talk Hall of Fame
 
d2cheer's Avatar
 
Join Date: Dec 1999
Posts: 9,292
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?

Originally Posted by DRG View Post
The whole PBR hipster thing is weird anyway... I always assumed they drank it because it was cheap and had a sort of D list reputation. But since hipsters made it a 'thing', it seems like PBR isn't always as cheap as it used to be. Hell, last time I was at the liquor store I noticed a case of PBR was actually more expensive than the big name mainstream beers like Bud and Coors. I'm surprised the hipsters haven't moved on to something else like Hamms or Strohs now that PBR is becoming too popular.
PBR is not that popular...a few people with skinny jeans and a beard does not make a beer popular. IT was popular in the late 70's and early 80's however.
d2cheer is offline  
Old 09-19-14, 02:23 PM
  #13  
DVD Talk Legend
 
Join Date: Sep 2002
Location: Puyallup
Posts: 16,435
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?

Originally Posted by d2cheer View Post
PBR is not that popular...a few people with skinny jeans and a beard does not make a beer popular. IT was popular in the late 70's and early 80's however.
It's popular with the hipsters/College kids, otherwise hipster bars wouldn't carry cans of PBR.
superdeluxe is offline  
Old 09-19-14, 02:23 PM
  #14  
DVD Talk Hero
 
inri222's Avatar
 
Join Date: May 2001
Posts: 45,046
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?

Originally Posted by DRG View Post
I'm surprised the hipsters haven't moved on to something else like Hamms or Strohs now that PBR is becoming too popular.
In Brooklyn they have :

inri222 is offline  
Old 09-19-14, 02:30 PM
  #15  
DVD Talk Legend
 
kenbuzz's Avatar
 
Join Date: Jun 2000
Location: Bloomington, IN
Posts: 20,755
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?

When I was little - we're talking late 60's and early 70's mind you - both of my folks smoked, drank Windsor Canadian Whiskey (that's one of the "better" bottom-shelfers) at home and bowled. Every Wednesday and Sunday nights, they and my little sister and I would pile into the car and head to Plaza Lanes, or Belmont Lanes, or Marian Lanes, etc. They'd bowl, smoke, and drink PBR Long Necks all night long.

PBR was just about the only beer anyone drank at the bowling alley. Don't know if the local distributor had an exclusive with all of the local lanes, or if it was coincidence, or if it was just good ol' peer pressure, but I cannot for the life of me remember seeing anything other than PBR Long Necks.

To this day, the smell/taste of PBR, as "unique" (=foul) as it may be, always reminds me of me oddball childhood.
kenbuzz is offline  
Old 09-19-14, 02:49 PM
  #16  
DVD Talk Hall of Fame
 
d2cheer's Avatar
 
Join Date: Dec 1999
Posts: 9,292
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?

Originally Posted by superdeluxe View Post
It's popular with the hipsters/College kids, otherwise hipster bars wouldn't carry cans of PBR.
In the grand scheme of things that is not popular.
d2cheer is offline  
Old 09-19-14, 02:58 PM
  #17  
DVD Talk Hall of Fame
 
Join Date: May 2002
Location: San Diego,CA
Posts: 7,828
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?

I remember in the late '80s and into the '90s it was Lucky Lager that was 'cool' but only because of the bottle caps. It tasted like shit but you got a good buzz off it. I guess that was the point, though.
VHS? is offline  
Old 09-19-14, 03:17 PM
  #18  
Moderator
Thread Starter
 
Join Date: May 2000
Location: In mourning
Posts: 26,215
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?

Originally Posted by d2cheer View Post
In the grand scheme of things that is not popular.
More popular than Coors or Sam Adams. So, there is that.
Pharoh is offline  
Old 09-19-14, 03:18 PM
  #19  
DVD Talk Hero
 
Th0r S1mpson's Avatar
 
Join Date: Apr 1999
Location: Seattle, WA
Posts: 36,443
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?

I'm confused as to why anyone cares what hipsters will think about... anything.

I wasn't even aware that PBR was known as a hipster drink. I drank it occasionally in college. I imagine I would be less fond of it today, since I also used to enjoy Coors Light somehow back then. Being able to afford it probably had something to do with it.
Th0r S1mpson is offline  
Old 09-19-14, 03:21 PM
  #20  
DVD Talk Hero
 
inri222's Avatar
 
Join Date: May 2001
Posts: 45,046
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?

inri222 is offline  
Old 09-19-14, 06:12 PM
  #21  
DVD Talk Legend
 
Join Date: Jul 2001
Posts: 11,747
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?



"Ve all play synth."
dork is offline  
Old 09-19-14, 07:17 PM
  #22  
DVD Talk Legend
 
Join Date: Aug 1999
Location: Lower Gum Curve
Posts: 18,882
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?

Originally Posted by superdeluxe View Post
It's popular with the hipsters/College kids, otherwise hipster bars wouldn't carry cans of PBR.
True. A local establishment has 7-8 goofy craft beers on tap. And PBR.
Jason is offline  
Old 09-19-14, 07:31 PM
  #23  
Admin-Thanos
 
VinVega's Avatar
 
Join Date: Nov 2000
Location: Caught between the moon and NYC
Posts: 31,015
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?

Originally Posted by inri222 View Post
So it will taste like Russian piss instead of American piss.
If the Ruskies add a splash of vodka to PBR, it might actually improve the taste. At least you wouldn't have to drink as much of it.
VinVega is offline  
Old 09-19-14, 07:35 PM
  #24  
DVD Talk Legend
 
JumpCutz's Avatar
 
Join Date: Aug 2004
Location: south of heaven
Posts: 13,540
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?

Originally Posted by Th0r S1mpson View Post
I'm confused as to why anyone cares what hipsters will think about... anything.

I wasn't even aware that PBR was known as a hipster drink. I drank it occasionally in college. I imagine I would be less fond of it today, since I also used to enjoy Coors Light somehow back then. Being able to afford it probably had something to do with it.

Ah, spoken like a true hipster.
JumpCutz is offline  
Old 09-19-14, 08:02 PM
  #25  
DVD Talk Reviewer
 
Kurt D's Avatar
 
Join Date: Jul 2007
Posts: 6,251
Re: No longer Red, White & Blue, Pabst now just red: what will hipsters do?

Originally Posted by Th0r S1mpson View Post
I'm confused as to why anyone cares what hipsters will think about... anything.

I wasn't even aware that PBR was known as a hipster drink. I drank it occasionally in college. I imagine I would be less fond of it today, since I also used to enjoy Coors Light somehow back then. Being able to afford it probably had something to do with it.
No one cares. Do you even sarcasm, bro?

Anyway, as someone who drank a lot of PBR and the like from the age of 4 until now, I can tell you it is swill. But hipsters will keep drinking it, though they will have to adopt an even more ironic stance.
Kurt D is offline  

Thread Tools
Search this Thread

Archive Advertising Cookie Policy Privacy Statement Terms of Service

Copyright © 2018 MH Sub I, LLC dba Internet Brands. All rights reserved. Use of this site indicates your consent to the Terms of Use.