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Free Rita's Water Ice today 3/20 first day of Spring

Old 03-20-06, 09:40 AM
  #1  
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Free Rita's Water Ice today 3/20 first day of Spring

http://www.ritasice.com/view-press-release.cfm?ID=123

FOR IMMEDIATE RELEASE
CONTACT: Miller at Oxford Communications 609-397-4242 ext. 17
Date: March 13, 2006
RITA’S ITALIAN ICE GIVEAWAY GARNERS RITUAL STATUS
Bensalem, Pa. – It’s a rite of spring not to be missed: Rita’s Ices, Cones, Shakes and Other Cool Stuff’s first day of spring Italian ice giveaway. This will be the 13th year of this unique celebration of the Vernal Equinox. Since 1994 Rita’s has given away an estimated total of 2.5 million cups of Italian ice on the first day of spring.

On Monday, March 20, from noon to 9 p.m. more than 340 Rita’s locations nationwide will scoop an estimated 525,000 cups of smooth, tongue-tingling bliss. Anyone who stops by will receive a free, regular size 10 ounce Italian ice, a sure sign of spring.

“Our customers look forward to this early sign of spring,” said Rita’s CEO Jim Rudolph. “It’s become a ritual for our long time customers and a way for newcomers to get their first taste of this amazing treat.”

More than 3,400 employees will spend 20,000 man hours preparing the frozen delights. The estimated 525,000 cups requires more than 5.2 million ounces of Rita’s Italian ice.

• If the 525,000 full cups were stacked one atop another, they would form 315 rows running from the ground floor to the top of the Washington Monument.

• There will be enough cups of Italian ice given away on the first day of spring to supply sell-out crowds at the home stadiums of the teams in Major League Baseball’s eastern divisions, both American and National Leagues

• The 5 million ounces of Italian ice required for the First Day of Spring giveaway would fill more than 5 ½ tanker trucks.

• If the half million full cups were stacked atop each other, they would form six rows running the combined heights of the world’s 20 tallest buildings. This includes Taipei 101-the world’s tallest building, the Sears Tower in Chicago and New York’s Empire State Building.


Today Rita’s is the nation’s largest Italian ice chain with more than 340 locations operating throughout the East Coast and as far west as Ohio. Franchise information can be obtained by calling 1-800-677-RITA or visiting Rita’s on line at www.ritasice.com
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Old 03-20-06, 10:07 AM
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What other type of ice are there? Water ice, dry ice...
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Old 03-20-06, 10:14 AM
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Damn_East Coast bias.

Locations:
Connecticut
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District of Columbia
Florida
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Ohio
Pennsylvania
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Old 03-20-06, 12:00 PM
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Originally Posted by Y2K Falcon
What other type of ice are there? Water ice, dry ice...
It's a Philly thing (and pronounced hereabouts as "wudder" ice).
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Old 03-23-06, 10:43 AM
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Oh how I miss good italian water ice. The kind with the lemon rinds in it! The people in Dallas are great, and so is the bbq--but I miss cheesesteaks, ice water, soft pretzels and Tastykakes!
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