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No bonus features on Universal Blu-ray Disc rentals [Archive] - DVD Talk Forum


View Full Version : No bonus features on Universal Blu-ray Disc rentals

11-14-11, 08:15 AM
Anyone notice if you rent a movie made by Universal the bonus features do not work?

I rented Bridesmaids and you can not watch the deleted scenes or the extended cut and when press the button for those feature you get a message

"This disc is intended for rental purposes and only includes the feature film. Own it on Blu-ray or DVD to view these bonus features and complete your movie watching experience.

I know Warner Bros and FOX rentals have no bonus features but it is kind of dumb for Universal to do that when it shows bonus features on the main menu.

11-14-11, 08:44 AM
It's either Universal being lazy and not doing a new menu or being jerks and making you think it's there when it's not.

11-14-11, 10:55 AM
Its probably easier for them to do that instead of re-doing the entire menu selection screen for the rental market. Nothing we can do about it. Sales suck and this is a way for them to try and squeeze a couple more sales.

11-15-11, 02:31 PM
Clearly, they want you to know there are bonus features if you buy the disc at retail. It's like another ad.

I think it's actually a smart move by them. If you leave out a link to the bonus features entirely, the customer might never know there are extras on the retail disc. Many people don't research this stuff the way we do.

11-15-11, 03:55 PM
I agree with Drexl. Interesting marketing ploy. But I would wonder how effective it would be. Renters tend to rent for a reason.

11-15-11, 05:19 PM
Sounds lame to me

11-15-11, 05:31 PM
Thinking about it, I guess the only logical reason is to discourage an interest in buying used rental discs.

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