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Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

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Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

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Old 05-07-10, 04:25 PM
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Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

Let the disappointment, bitching, and/or moaning roll in...

Originally Posted by Nikki Finke
FRIDAY 1 AM UPDATE: Sources tell me that Paramount opened the Marvel film Iron Man 2 for $7.5 million in midnight shows. (IM2 did $3.5M for its debut 8 PM-12 AM Thursday shows, and $1.7M post midnight.) IM2 reels in a record 4,380 North American theaters for the widest release in Hollywood history. Kicking off the official summer movie season, IM2 already has earned $132 million through Wednesday from the 53 countries. Five more big territories show the film today. Plus the U.S. and Canada, where MovieTickets.com says IM2 is accounting for 90% of all its online ticket sales, with 842 sellouts (including 255 for the Thursday midnight showings. The company notes that plenty of tickets are still available for purchase.
http://www.deadline.com/2010/05/iron...se-in-history/

For those who remember...

Dark Knight grossed $18 million in it's midnight screenings.
Transformers 2 grossed $16 million it its midnight screenings.

Browsing Fandango right now in Vegas. All IMAX showings still have tickets available for this afternoon and tonight's times, which was not the case with those two films. Even screenings of Watchmen in IMAX were sold out here in Vegas for the weekend prior to opening.
Old 05-07-10, 04:49 PM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

Seriously. Iron Man 2 had no chance in hell of doing TDK's numbers, much as I hate saying that.

1. He has no huge villain that's popularly known to the public.
2. No popular actor was found dead.
Old 05-07-10, 04:51 PM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

It appears the sequel will destroy the original's foreign total of $266 million. I still think this can open to at least $140 million, which is nothing to sneeze at. It'll get to be #1 for a couple of weeks until Shrek 4 opens. I don't see Robin Hood knocking it off next weekend.
Old 05-07-10, 04:54 PM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

Box Office Mojo says Spider-man 3's midnight opening was $10 million. That still went on to earn $151 million over the weekend. And that also opened on the first Friday in May, same as IM2.

The original Iron Man's midnight number was $3.5 million.

Last edited by Mr. Cinema; 05-07-10 at 04:59 PM.
Old 05-07-10, 04:57 PM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

I still can't believe Twilight: NM did $26m+ @ midnight.

I'm betting this'll do around $132m OW, but don't forget that a lot of shows might not be selling out becuase this is in A LOT of theaters and playing around the clock much more than TDK could.
Old 05-07-10, 04:59 PM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

Originally Posted by KillerCannibal
I still can't believe Twilight: NM did $26m+ @ midnight.

I'm betting this'll do around $132m OW, but don't forget that a lot of shows might not be selling out becuase this is in A LOT of theaters and playing around the clock much more than TDK could.
Multiple theaters here are starting shows at 10:00 am and playing every hour. I'm sure that's the case in other cities. Plenty of options.
Old 05-07-10, 05:15 PM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

This thing will open huge. Record breaker? Most likely not, but nonetheless ginormous.
Old 05-07-10, 05:18 PM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

Transformers 2 started in mid-June and The Dark Knight started in mid-July, what do those have in common? School was out. Iron Man 2 had no such luck.
Old 05-07-10, 05:29 PM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

Originally Posted by RichC2
Transformers 2 started in mid-June and The Dark Knight started in mid-July, what do those have in common? School was out. Iron Man 2 had no such luck.
Do school-age children make up the majority of midnight opening audiences? Last time I went to one, it was mostly 20somethings.

And I think Twilight opened on a schoolnight, but that midnight audience was primarily lonely middle aged women.
Old 05-07-10, 06:02 PM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

Dark Knight also had the benefit of multiple midnight screenings at the same theater. All the theaters around me were doing one (a few did two) midnight show and that was it.

Dark Knight was on at least four or five screens at midnight when I saw it.
Old 05-07-10, 06:35 PM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

Also, IM2 is opening in early May as opposed to at the beginning or middle of summer, something which is likely to affect Thursday night and Friday daytime attendance.
Old 05-07-10, 07:11 PM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

Dark Knight comparisons are ridiculous. Is every superhero movie going to be held to the standard of TDK from now on? TDK was a phenomenon. IM2 while a lot of fun I thought, is just a summer movie.
Old 05-07-10, 07:25 PM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

Originally Posted by Hokeyboy
Do school-age children make up the majority of midnight opening audiences? Last time I went to one, it was mostly 20somethings.

And I think Twilight opened on a schoolnight, but that midnight audience was primarily lonely middle aged women.
School-age children, especially during the summer, make up a huge portion of the midnight crowd. They all want to be first to see it and are very good at manipulating parents.
Old 05-07-10, 07:49 PM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

Originally Posted by Sierra Disc
Dark Knight comparisons are ridiculous. Is every superhero movie going to be held to the standard of TDK from now on? TDK was a phenomenon. IM2 while a lot of fun I thought, is just a summer movie.
Yes, because everyone needs something to compare something else to.
Old 05-07-10, 10:49 PM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

Originally Posted by Sierra Disc
Dark Knight comparisons are ridiculous. Is every superhero movie going to be held to the standard of TDK from now on?
Well, being that TDK is the new standard, and that Iron Man (now that Spidey is out for a few yrs) is 2nd in popularity... yeah, it's a fair comparison. (in terms of box office)
Old 05-07-10, 10:59 PM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

Maybe Midnite Show are losing popularity? Didn't some other Movie that was suppose to be big do half ass biz during its Midnite Opening?
Old 05-08-10, 02:43 AM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

Originally Posted by Giantrobo
Maybe Midnite Show are losing popularity? Didn't some other Movie that was suppose to be big do half ass biz during its Midnite Opening?
Snakes On A Plane?
Old 05-08-10, 04:21 AM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

Estimated $135 million for the weekend.

http://www.deadline.com/2010/05/iron...se-in-history/
Old 05-08-10, 07:39 AM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

Wow, the movie is bombing. From the above link:

1. Iron Man 2 (Marvel/Paramount) NEW [4,380 Runs]
Friday $52M, Estimated Weekend $130M

2. Nightmare On Elm Street (Lionsgate) Week 2 [3,332 Runs]
Friday $3.2M (-79%), Estimated Weekend $9.5M, Estimated Cume $49.0M

3. How To Train Your Dragon (DWA/Par) Week 7 [3,003 Runs]
Friday $1.7M, Estimated Weekend $7.2M, Estimated Cume $201.5M

4. The Back Up Plan (CBS Films/Sony) Week 3 [3,003 Runs]
Friday $1.7M, Estimated Weekend $6M, Estimated Cume $31M

5. Date Night (Fox) Week 5 [2,734 Runs]
Friday $1.6M, Estimated Weekend $5.5M, Estimated Cume $81M

6. Furry Vengeance (Summit) Week 2 [3,002 Runs]
Friday $950K (-46%), Estimated Weekend $3.9M, Estimated Cume $11M

7. Clash Of The Titans (Warner Bros) Week 6 [2,157]
Friday $800K, Estimated Weekend $2.9M, Estimated Cume $158.3M

8. The Losers (Dark Castle/Warner Bros) Week 3 [2,450 Runs]
Friday $600K, Estimated Weekend $1.9M, Estimated Cume $21.5M

9. Death At A Funeral (Screen Gems/Sony) Week 4 [1,706 Runs]
Friday $575K, Estimated Weekend $1.9M, Estimated Cume $38.0M

10. Kick-Ass (Lionsgate) Week 4 [1,759 Runs]
Friday $475K, Estimated Weekend $1.5M, Estimated Cume $45.3M

Nightmare on Elm Street dropped 79% from last Friday, as expected but holy cow!
Old 05-08-10, 08:26 AM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

Originally Posted by Solid Snake PAC
2. No popular actor was found dead.
Well, if there was any actor that had it in him to pull that off, it would have been Robert Downey, Jr.
Old 05-08-10, 08:30 AM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

Originally Posted by Hokeyboy
Wow, the movie is bombing. From the above link:

1. Iron Man 2 (Marvel/Paramount) NEW [4,380 Runs]
Friday $52M, Estimated Weekend $130M
Some new definition of the word "bombing" of which I was previously unaware? Or was that in reference to the 79% drop for Freddy?
Old 05-08-10, 08:43 AM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

Only $130m for the weekend? It's practically Gigli Part 2.
Old 05-08-10, 08:45 AM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

Originally Posted by Hokeyboy
Only $130m for the weekend? It's practically Gigli Part 2.
Old 05-08-10, 09:09 AM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

Looks like it'll have the 5th best opening weekend, just behind Dead Man's Chest at $135 mil. Not too shabby. DMC went on to $423 mil. I can see IM2 following a similar path.

It's now earned $190 million in foreign gross. Only $76 mil more and it passes the original. Could very likely end up with $800+ million overall.

Last edited by Mr. Cinema; 05-08-10 at 09:18 AM.
Old 05-08-10, 11:43 AM
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Re: Iron Man is no Midnight Dark Knight: Weekend Box Office 05/07-05/09

I love living in an era where IM2 opening to $130m is considered somewhat disappointing.

Glad to see Freddy sink like a stone. But, hey, PD made their budget back, so they prob couldn't give a shit less. Fuckers. I hope they can the announced sequel.


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