It's stupid all right. And only number 4 on the list.
In the 1990s, a company called Colbra Corporation introduced a revolutionary new fire extinguisher called Fire Cap. It was a very unorthodox device: a small 16-ounce bottle (not unlike a hairspray can) that was meant to put out little spot fires. Like if your trash can caught on fire or something.
Well, hell, everybody should have one of those on hand. In fact, the city of Jackson, Mississippi, actually adopted it as their police department's official fire control device. The Fire Cap went on to sell by the truckload in multiple countries, and the world was the company's oyster. But by 2000, Colbra Corporation was bankrupt, and it was clear that anyone who had ever used the Fire Cap would probably have a lot of explaining to do to their insurance companies.
The Horrible Malfunction:
If you're wondering exactly how the Colbra Corporation managed to bottle something that stops fires that efficiently in a mere aerosol can, we have an answer for you: They didn't. Fire Cap wasn't very good at stopping fires.
In fact, according to the recall notice of the product, it didn't stop fires at all. If anything, it intensified them.
That ... really seems like something they should have noticed on the first day of product testing, right? Like even if the first time they tried it their test fire went out, they'd probably try it a few more times just to make sure, right? Maybe by setting a variety of things on fire?
Instead, for years Colbra had managed to sell thousands of cans of a product that operated on a sliding scale from zero to doing the exact opposite of what it was supposed to do, and no one found out, because apparently there were no fires whatsoever in Jackson before 2000.
And, to be frank, the fact that it took so long for anyone to bother using it makes us kind of angry. Look at that thing. It's stop-fire in a spray can, people! We'd have tested the Fire Cap the second we purchased it. Just flat out set the store counter on fire and tried it out.
Strong, but gentle. Firm, but kind.
"In a short period of time, Persil Power destroyed tons of clothing all over the country, rendering the entire wardrobes of untold families into useless piles of abused fabric that could only be worn at Burning Man. That shit was clean as hell, though."
To see a world in a grain of sand, and heaven in a wild flower; hold infinity in the palm of your hand, and eternity in an hour.
thread title is bizarre product failures, is it not?
Giving a product an unfortunate name isn't quite the same thing as a fire extinguisher that intensifies fires, a gun holster that discharges the firearm, a fabric softener that mutilates clothing, or a hand sanitizer that can give you a flesh-eating bacteria infection.
"Religion is regarded by the common people as true, by the wise as false, and by the rulers as useful."
And what is it with your fascination with supermarkets?
My username isn't krogers. Its kgrogers. As in my first two initials plus my last name. It was pretty common to use your initials plus last name plus birth year as your username way back in the mid 90s when the internet was still new and exciting. I have been using the same name ever since because frankly I am just too lazy to change, despite many many people mistakenly calling me kroger. At least most young people today are too young to remember Mister Rogers' Neighborhood TV show, so at least I don't get too many of those jokes anymore.
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Location: Not necessarily Formerly known as Solid Snake
Re: Bizarre product failures.
Originally Posted by TallGuyMe
it's a failure of the marketing team. whatever, I don't give a shit. delete the fucking post then.
You need a better marketing team ...
I'm thinking city buses painted with your image on the side ... probably a half-head shot (either horizontal or vertical) that is color "uncorrected" (negative image?) ... I like the quote though, let's use that in the copy:
"Delete the @#$*ing post then!" Better get there quick.
TallGuyMe daily on DVDTalk ... while he lasts.
dvdjunkie32 forgets how Otterville works: I only asked for some simple advice, not 7 pages of mockery.
Kurtie Dee gets Otter:Think about that: Since you're asking us, you know what you want to do is wrong.