Supermallet

If you break the embargo you threaten your publication's relationship with the studio. Even if GL sucks, not every WB movie will and you'll lose a lot more money if you can't put up early reviews of other movies.

Solid Snake

so it's a like a handshake deal? No legal penalties? Or a contract thing...where you break the contract and get screwed?

kstublen

As Suprmallet mentioned, if you break an embargo you've basically ruined your relationship with the studio or source. Other than that though, there aren't any real legal remedies like monetary damages.

Solid Snake

Oh..so it's just a rep thing....

.....so....have Mallet or anyone here seen it?

Superman07

I imagine you won't be quickly asked back to do future pre-release reviews.

So is there a consensus on the 3D for this film yet? I'm not a huge fan of 3D, and the only film to really work for me was Avatar - not that I've seen many in 3D (Tron did nothing for me). However, I do think TF3 will be a good 3D property. I feel like the effects of the ring would work really well in 3D, but at the same time I know Campbell didn't film for 3D and that anything was done in post production.

Solid Snake

Avatar was the one I cared to see in 3D. Any films after that..not so much. Well wait..I saw TS3 in 3D (had a free ticket)...didn't do much. Felt like it barely did anything to tell me it was 3D at all....not that it had to explode in my face with it..but I barely noticed it at all and felt it didn't need it.

Mr. Cinema

Probably not, but at least they are allowing reviews to be posted before Friday. I just wonder if all of these trailers and clips they've been throwing us is another sign that WB is a bit worried about the film. There's been tons of different tv spots and clips released here and there. It almost comes off as desperation.

This probably needs to open at least to $50 million and not have massive drops.

Ash Ketchum

The figure of $300 million is being bandied about as the film's cost, although "(including marketing)" is thrown in there as well. Here's the story:

http://blogs.indiewire.com/theplayli...ot_signed_for/

islandclaws

$300m for a tentpole featuring a barely A-list actor and a not-very-well-known comic property? Yea, I'd be sweating, too.

Mr. Cinema

Box Office Mojo has the production budget at $150 mil. We have seen tons of ads, so I wouldn't be shocked if the marketing was that high as well. There's Green Lantern promos all over the place.

Superman07

Well X-Mean FC has made a lot in international sales. Also, we don't readily get to see the figures pulled in from other tie in promotions like food and toys. I'm sure the studio is paid big money to license out the figures to tie in. I think the biggest issue GL will face is competition. It likely would have done better 4 weeks earlier on an end of July release. I guess it has a week breather, but then TF3 hits, followed by HP and Cap.

Really? I just looked and it said N/A.

Solid Snake

from what I can find...GL's production budget is at $150 million. Which I don't how accurate that is compared to the report you got WITH the marketing...that's a lot of marketing if it's true.

islandclaws

I've read reports that it went over $200m with all the extra FX work they commisioned recently.

Superman07

I've seen at least $9M added to the budget for FX recently. However, that still leaves $40M, and I can't believe they spent that much to market when they didn't even have a Super Bowl commercial.

Solid Snake

You're right..I remember talking about it. Which is a good thing but...it can only go so far cuz it's fucking Sony Imageworks....

Supermallet

Oh, so it's just our reputation...hey anyone want to ruin their reputation?

PopcornTreeCt

Not for Green Lantern that's for sure!

riley_dude

No reviews yet and it's Tuesday? That can't be good.

Hokeyboy

Embargoed until Thursday, although advance screenings are tomorrow night.

And as much as I hope for otherwise, this is certainly disheartening (although I already got my advance premier tix).

Deftones

I have a really, really hard time believing the reports that say they are only expecting a $50 million dollar weekend opening . that's ridiculous. with the amount of promo they have done for the movie as well as a semi-recognizable Ryan Reynolds, there's no way it opens that low.

islandclaws

I think they're shielding themselves from looking bad by saying they only expect $50m. Studios always lowball. Trust me, WB wants something north of $60m at least. But with the review embargo in place, and no test reports surfacing, I wonder how confident they are in the film.

Iron_Giant

I heard this is a movie that begs to be watched in 3D.

JumpCutz

First review.

http://www.villagevoice.com/2011-06-...up-the-screen/

FrankTheTank

This article says that total cost was $300 million!!

http://blog.movies.yahoo.com/blog/15...hat-that-means

PopcornTreeCt

The fanboys are all over the comments. It's pretty funny. Considering it's the Village Voice I expected it to be a lot more scathing.