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Anyone see the 360 commercial during Lost on ABC last night?

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Anyone see the 360 commercial during Lost on ABC last night?

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Old 11-10-05, 06:47 AM
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Anyone see the 360 commercial during Lost on ABC last night?

I saw it. It was the first commercial on after Lost started. I thought it was REALLY lame. Bunch of kids throwing water balloons? WTF?
Old 11-10-05, 06:51 AM
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I missed it, but I DVR'd lost, so I'll watch it tonight....
Old 11-10-05, 07:17 AM
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Originally Posted by ylomnstr
I thought it was REALLY lame. Bunch of kids throwing water balloons? WTF?
Are you surprised? Did you forget the legendary MTV unveiling already?
Old 11-10-05, 07:41 AM
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What was the tagline? "Jump In" Is that right?

Anyway, I took it as get(jump) in on what everyone is doing.
Old 11-10-05, 07:50 AM
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Originally Posted by Michael Corvin
What was the tagline? "Jump In" Is that right?

Anyway, I took it as get(jump) in on what everyone is doing.

Yeah I suppose that's it. Not one shot of the system or a game though. If it wasn't for the quick XBOX 360 logo that they flashed at the end of the commercial, nobody would have any clue what they were talking about. If you blinked at the end during the 360 logo, you would be lost. The only reason I knew what it was for was because we were notified that there would be a commercial for it, and I was on the lookout for it. Oh well, maybe that means some people won't know about the launch and we'll have a better chance of finding one on launch day! ;-)
Old 11-10-05, 07:52 AM
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Originally Posted by Michael Corvin
Anyway, I took it as get(jump) in on what everyone is doing.
How appropriate.
Old 11-10-05, 07:57 AM
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I can't believe Microsoft actually paid for that crap. The system should be able to sell itself on it's own merits. Don't tell me I have to buy one just because everyone else is.
Old 11-10-05, 08:11 AM
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The jump rope commercial was much better. I actually thought that was what this thread was referring to. I lost interest in the waterballoon commercial and didn't even realize it was an Xbox ad.
Old 11-10-05, 08:13 AM
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Originally Posted by edstein
I can't believe Microsoft actually paid for that crap. The system should be able to sell itself on it's own merits. Don't tell me I have to buy one just because everyone else is.

Kind of interting really. MS expects to sell 3 million this winter, has planned a shortage, and is still advertising the product. Very interesting.
Old 11-10-05, 08:18 AM
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Originally Posted by jeffdsmith
Kind of interting really. MS expects to sell 3 million this winter, has planned a shortage, and is still advertising the product. Very interesting.
Why is it interesting that they advertise a product? That's part of SELLING products. Advertising is figured into every products budget.
Old 11-10-05, 08:24 AM
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The commerical falls in the same advertising style as their viral marketing campaign. It's a cute commercial that's designed to imprint the logo of the 360 in the consumer's mind. That's all, just a bit of a teaser.

I'm suprised anyone was expecting more than that.

Last edited by Flay; 11-15-05 at 06:54 PM.
Old 11-10-05, 09:26 AM
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I thought the Jump Rope commercial was pretty cool.
Old 11-10-05, 09:27 AM
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Originally Posted by Flay
I'm suprised anyone was expecting more than that.
Months in advance, it wouldn't have seemed so strange to me, but less than 2 weeks before the console hits stores and not a single advertisement of any specific game or even a montage of game footage...? I don't watch as much TV as most people, so maybe there have been ads for the actual games, but...if there are, I haven't seen 'em. They must be pretty confident about the strength of the brand to avoid mentioning...well, anything else.
Old 11-10-05, 09:33 AM
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Originally Posted by DJ_Longfellow
Why is it interesting that they advertise a product? That's part of SELLING products. Advertising is figured into every products budget.
I think you missed my point.
Old 11-10-05, 09:45 AM
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I just got a friends opinion of the commercial and she said "I loved it" and she's not big on video games, hell she didn't even know there was such a thing as a 360 till I told her last weekend. So obviously the ad holds some merit.

kaki
Old 11-10-05, 09:48 AM
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Made me want to "jump in" front of a car.
Old 11-10-05, 10:09 AM
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Originally Posted by nickdawgy
Made me want to "jump in" front of a car.
That's perfect nickdawgy you should be in advertising the next commercial could be a bunch of people jumping in front of cars/buses/trains......pure genius
Old 11-10-05, 10:44 AM
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I thought it was pretty cool.
Old 11-10-05, 12:01 PM
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I thought the ad was terrific!
Old 11-10-05, 12:23 PM
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Any links to the ad online?
Old 11-10-05, 07:56 PM
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I thought the commercial was cool, but had no idea what it was for until the Xbox360 logo at the end. I'm not sure how it's supposed to generate interest for the system. To me it seems like one of those commercials where people (who don't already want the Xbox) ask "did you see that jumping rope commercial?" instead of "did you see the xbox360 commercial?"
Old 11-10-05, 11:11 PM
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Originally Posted by kakihara1
That's perfect nickdawgy you should be in advertising the next commercial could be a bunch of people jumping in front of cars/buses/trains......pure genius
Grand Theft Auto: Chicken
Old 11-11-05, 02:31 AM
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I told me wife that I wanted to be in charge of the DVR remote so she wouldn't skip over the commercials. We watched the whole commercial and she asked me what the hell that had to do with the 360. I just kinda shrugged and said I had no idea.

I mean I get the slogan but with all the cool shit you can do on this system I just was amazed that the commercial was so bland. I hope it sells consoles and makes MS money but it didn't impress me....not that they have to since I already have over 700.00 invested in the system already.
Old 11-11-05, 07:10 AM
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I saw the jump-rope one. It might have worked as a teaser but this close to launch, it's just sad.
Old 11-11-05, 11:10 AM
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I just saw it this morning. Kind of reminds me of the old dreamcast ads. Very indirect way of causing awareness.


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