Regarding GizmoDVD's comment about Criterion from Part I:
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Originally Posted by GizmoDVD
So what your saying is when Criterion hits the market all the current DVD owners will rush out to buy Blu-ray players and snap up all the Criterion discs in record speed, right? Because they are the more affluent movie watcher and smarter then everyone else. Got it.
That weeks Nielsen should be pretty interesting to see. Can't wait to see The Love Guru selling more copies then 'insert random foreign film that only smart people watch'.
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I don't think it's the sales so much as it is the perception. To those who collect DVDs but doubt BD will make it, having the last major distributor (a very respected one at that) involved sends the message that the format is here to stay, at least for a while. Even if they don't buy Criterion discs, just having them available is a good thing.